The Internal External (IE) Matrix-Strategic Management-Lecture Handout, Exercises for Strategic Management. Amity Business School

Strategic Management

Description: This course main points are strategy formulation, internal matrix evaluation, competitive intelligence programs, diversification strategies, market segmentation, benefits, quantitative and qualitative evaluation, technological forces and TOWS matrix. This lecture includes: Boston, Consutant, Matrix, Management, Development, Organization, Planning, Strategy, Division, Characteristics
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