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Concept of Conflict And Cooperation In Distribution Channel-Marketing Theory-Assignment, Exercises of Marketing Theory

Amity University - Bihar Marketing Theory

This assignment is for Marketing Theory course. It was given by Pavani Sharma at Amity Business School. It includes: Conflict, Cooperation, Distribution, Channel, Management, Advertising, Sales, Promotion, International, Marketing, Implementation

Typology: Exercises

2011/2012

Uploaded on 07/20/2012

akshita 🇮🇳

4.3

(100)

94 documents

1 / 1

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Download Concept of Conflict And Cooperation In Distribution Channel-Marketing Theory-Assignment and more Exercises Marketing Theory in PDF only on Docsity! ASSIGNMENT No. 2 Total Marks: 100 Instructions: You must answer the questions in your own words. (Copying from books is not permissible) Q. 1 Describe the concept of conflict and cooperation in distribution channel. Explain with the help of examples. ( 2 0 ) Q. 2 Discuss in detail, the management of advertising and sales promotion. (20) Q. 3 Select five different products of your own choice and explain the factors (including demand and competition) that have influenced its price? (20) Q. 4 Differentiate between domestic marketing and international marketing. (20) Q. 5 Discuss the steps involved in implementation of marketing strategy. (20) docsity.com

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