Briefly explain the term of Emotions?

Please provide the detail description of the Consumer Behavior term " Emotions" ?
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"Emotions: The term “emotion” has been defined variedly and lacks a consensus on definition primarily because of its very nature. Emotions are personal states, private and subjective. A bodily state that could change differently in response to the environment, it varies within a person and across persons, and gets reflected as a psychological arousal. Thus, emotions are changes in the body state that impact psychological processes thereby resulting in expression of feelings and observable behavioral reactions. They comprise pairs of opposite states, viz. pleasantness/unpleasantness, joy/sadness, acceptance/disgust, anger/fear etc. Thus emotions can be positive or negative; they can give happiness and pleasure or unhappiness and discomfort. While some emotions are conscious and clear, others remain at the sub conscious level and are abstract. Also, emotions can be slight or intense and remain for short or ling periods of time. Source: http://in.docsity.com/en-docs/Consumer_Needs_and_Involvment_-_Consumer_Behavior_-_Solved_Quiz_"
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"This autonomic nervous system controls involuntary muscle groups, for instance sleek in addition to heart muscle. It can be referred to as the nonvoluntary neurological system - This autonomic nervous system can more end up being divided into the parasympathetic nervous system along with charitable divisions. Your parasympathetic nervous system division handles a variety of features including inhibiting heartrate, constrictive students, and also acquiring the actual bladder.This sympathetic technique is likewise active in the journey as well as conflict result. This is the reaction to possible chance that leads to faster pulse rate along with a rise in energy. For this reason it can also be chosen as emotional system"
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