Can you please provide the pros and cons of The Sociometric method?

I have an assignment due next week. The question goes like this. Provide some advantages and disadvantages of Sociometric method of Opinion Leadership Measurement.

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"Advantages: The technique can meet tests of validity and reliability. Chances of misconception and bias are less. Disadvantages: It is a costly in terms of both money and time. In order to obtain results that are valid and reliable, it requires intensive and extensive data, i.e. a large amount of information from a large sample of respondents. This could be expensive and time consuming. The analysis could also be complex and would require experts in the area. Source: http://in.docsity.com/en-docs/Opinion_Leadership_-_Consumer_Behavior_-_Solved_Quiz_"

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Societal abilities along with interpersonal skills are crucial aspects of very good cultural performance. A proven way tips on how to increase societal skills is through sociable expertise trainings.

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