"Cues: A cue may be defined as a weak stimulus that gives strength and direction to the motives; All the 4Ps could act as cues and give direction to motives; eg. the packaging of the product (colorful design; easy to carry; reusable containers), price (discounts, sales), place (store display, store layout, window dressing) and promotion (advertisement). Source: http://in.docsity.com/en-docs/Consumer_Needs_and_Involvment_-_Consumer_Behavior_-_Solved_Quiz_"
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To comprehend the client in order to produce a client beyond him will be the main objective regarding thestudy regarding customer behaviour. Even though this matter has become analysed by various opinions below unique office space, still remains an intricate one. In contrast this buyeris any secret question. He's a very difficult thing. The desires and needs tend to be numerous. A number of arelatent, a few apparent plus some other medication is remarkably predominant. These types of have distinct focal points inthe their scheme regarding factors. The customer provides her own thoughts along with options regarding realizing these types of needsand desires. The first and primarily job of the professional is nearby the buyer andunderstand his / her motivation-composition and also things
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