stefan18

Please elaborate the concept of Differentiated segment marketing in Segmentation levels.

Hi all, need help!!!!!! Can some one kindly provide the details of the Segmentation Level Known as the Single Segmentation?
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rogerpapa
"Differentiated segment marketing: - Selection of two or more segments - Approach these segments with differentiated offerings and corresponding marketing mixes and programs. - Example: Shampoos and toiletries. Source: http://in.docsity.com/en-docs/Market_Segmentation_and_Positioning_-_Consumer_Behavior_-_Solved_Quiz_"
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ammar
"separated promoting also known as multisegment advertising. grocery store reporting approach by which an organization tries to fascinate some clearly identified market place portions having a certain ware along with distinctive marketing strategy bespoke to each independent portion. "
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