marphy

Give an example of a discontinuous innovation.

I really suck at Consumer Behavior subject. Can someone provide the example of the discontinuous innovation?

Add a comment

0%

5 replies

birkinshaw

"Example: The telephone giving way to the mobile phone. Source: http://in.docsity.com/en-docs/Diffusion_of_Innovation_-_Consumer_Behavior_-_Solved_Quiz_"

Add a comment

dharmaketu

Some sort of bothersome initiation is an development that assists produce a brand new industry in addition to importance multilevel, and eventually procedes to disrupt a preexisting industry and worth net (over a few a long time or maybe generations), displacing a younger technologies. The idea of is needed running a business and technological know-how literature to explain innovative developments of which enhance a product or service or service with techniques that this market place isn't going to anticipate, typically very first by means of designing for just a unique pair of consumers within the completely new grocery store as well as afterwards aside decreasing prices inside present grocery store.

Add a comment