goldr4k3

Can some one provide the Opinion Leadership Measuring Techniques?

I am preparing for my finals in the next month. i can't find the solution to this question.
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theeconomist1
"According to Rogers, there are four basic techniques for measuring Opinion Leadership, viz., i) the self-designating method; ii) the sociometric method; iii) the key informant method; and iv) the objective method. Source: http://in.docsity.com/en-docs/Opinion_Leadership_-_Consumer_Behavior_-_Solved_Quiz_"
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