Business Vocabulary: Confusing Words and Their Meanings, Study notes of Computer Aided Design (CAD)

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Business Vocabulary: Confusing Words

accept / except accept = to receive Please accept my apology. except = to exclude ; other than; if it were not for The admission fee is $10, but children are excepted. It has been said that democracy is the worst form of government except all the others that have been tried. (Winston Churchill) affect / effect affect = to influence or to touch the emotions (verb) The weather will affect our picnic plans. effect = a result (noun); to produce or to cause (verb) Hate and force cannot be in just a part of the world without having an effect on the rest of it. (Eleanor Roosevelt) The committee vote will effect true change in the company. complementary / complimentary complementary = completing Google has placed its faith in data, while Apple worships the power of design. This dichotomy made the two companies complementary. (Ben Parr) complimentary = flattering, free He received eight complimentary tickets to the conference. cite / sight / site cite = to mention We always cite our sources when we write reports. sight = to see or a view Have you ever seen a more beautiful sight? site = a location The construction crew visited the site for the new administration building. envelop / envelope envelop = to cover completely or to surround The smoke will envelop the room quickly if a fire starts in the kitchen. envelope = a folded paper container for a letter ; a covering We need to order more envelopes before we begin our new mail campaign. incite / insight incite = to urge to action His speech almost incited a riot in London last week. insight = an understanding of the true nature of something; an instance of understanding A moment’s insight is sometimes worth a life’s experience. (Oliver Wendell Holmes, Jr.)

moral / morale moral = refers to ethical conduct; also the lesson of a story It is curious that physical courage should be so common in the world and moral courage so rare. (Mark Twain) morale = refers to a mood or spirit Morale was low after the layoffs. principal / principle principal = most important, also part of a loan It isn’t making mistakes that critical; it’s correcting them and getting on with the principal task. (Donald Rumsfeld) principle = rule, guideline, fundamental truth In matters of style, swim with the current; in matters of principle, stand like a rock. (Thomas Jefferson) sale / sell sale = act of selling; market; transfer of property for a price; to be sold (for sale) Who will oversee the sale of our old office furniture? sell = to exchange goods, services, etc., for money; to deceive The superior man understands what is right; the inferior man understands what will sell. (Confucius) stationary / stationery stationary = not moving The chairs were stationary, so we could not rearrange the seating in the room. Stationery = writing paper and envelopes We printed green and yellow company logos on our stationery. their / there / they’re their = possessive form of they They will deliver their papers at the conference in San Diego next month. there = refers to location or signals that the subject will follow the verb Our office was there for 32 years. There were several reasons for our hiring a new advertising agency. they’re = contraction of they are They’re ready to give the presentation this afternoon. Some quotes from http://www.brainyquote.com/