Hootsuite Certification exam study guide and Hootsuite Certification Exam Questions & Answ, Exams of Nursing

Download Hootsuite Certification exam study guide and Hootsuite Certification Exam Questions & Answ and more Exams Nursing in PDF only on Docsity! Hootsuite Certification exam study guide and Hootsuite Certification Exam Questions & Answers Latest Update 2024-2025 Guaranteed A+ A content team can create a custom report in Hootsuite Analytics with tiles displaying how their content is resonating with their target audience. They could include metrics like: (pick three) Choose ALL answers that apply. A total clicks B clicks by country C handling time D reaction topics E first response time F # of LinkedIn status updates - CORRECT ANSWER: A total clicks B clicks by country D reaction topics Hootsuite's ever-growing library of 100+ partner apps and integrations is called the: Choose only ONE best answer. A App Directory B Add-ons C Hootsuite Plug-ins D Hootsuite Library E Hootsuite App Store - CORRECT ANSWER: A App Directory If you come across an article online that you'd like to quickly share with your audience, the most effective Hootsuite tool to use is the: Choose only ONE best answer. A RSS Feed B Compose box C Publisher D Hootlet E Assignments - CORRECT ANSWER: D Hootlet Let's say you need to schedule 200 social posts to be published at specific times over the next month. Which Hootsuite feature would most efficiently accomplish this? Choose only ONE best answer. A Hootsuite campaigns B bulk composer C content library D auto-schedule E calendar view in the Publisher - CORRECT ANSWER: B bulk composer Someone with an Instagram business account will need to use the __________ workflow when publishing a video to Instagram using Hootsuite. Choose only ONE best answer. A Mobile Notification B Direct Publishing - CORRECT ANSWER: A Mobile Notification The following features are accessible on Hootsuite Mobile: Choose only ONE best answer. A Streams, Content Library, Insights, Search, and Settings B C 10 D 240 - CORRECT ANSWER: A 0 When it's time to publish an Instagram message to a personal Instagram account, how does the Hootsuite mobile app alert you that it's time to press the publish button in the Instagram app? Choose only ONE best answer. A text message B calendar reminder C email D push notification E a gentle owl hoot - CORRECT ANSWER: D push notification When publishing to Pinterest from Hootsuite, you must include two items, which are: Choose only ONE best answer. A a target audience and a link B a caption and a photo C a photo and a link D a scheduled time and a photo - CORRECT ANSWER: C a photo and a link When setting up a geo-search stream for Twitter within Hootsuite, you can filter results by: (pick three) Choose ALL answers that apply. A people you follow B radius around any location C search terms D hashtags E a user's profile handle F the country from which tweets were published - CORRECT ANSWER: B radius around any location C search terms D hashtags When you add an RSS feed to Hootsuite, posts from blogs and websites you designate will be: Choose only ONE best answer. A put into a 'Post-Approvals Queue' for review by your organization's designated Hootsuite administrator B automatically posted to a social network, with a pre-scripted message and a trackable link C commented on automatically, with customizable, pre-scripted copy that you input under your RSS Feed preferences D blocked from your feed - CORRECT ANSWER: B automatically posted to a social network, with a pre-scripted message and a trackable link Which Hootsuite feature would you use to draft and schedule a message with images to LinkedIn, Twitter, and Facebook? Choose only ONE best answer A Composer B Streams C Content Library D Impact E Assignments - CORRECT ANSWER: A Composer Which of the following is not a feature of Hootsuite? Choose only ONE best answer. A the ability to fully automate your social media marketing activities (i.e., the Autopilot feature) B the ability to schedule and publish messages to multiple accounts at once C the ability to monitor conversations and engage with your audience across multiple social networks D geo-locating conversations and geo-targeting messages - CORRECT ANSWER: A the ability to fully automate your social media marketing activities (i.e., the Autopilot feature) Which of the following is not a metric type generated by the overview metrics module in Hootsuite Analytics? Choose only ONE best answer. A posts B share of voice C engagement D owly traffic E followers - CORRECT ANSWER: B share of voice Which of the following statements about adding social networks to Hootsuite is false? A You can connect Hootsuite to your YouTube, Twitter, Facebook, LinkedIn, Instagram, Pinterest, and WordPress accounts. B You can link any supported social network to Hootsuite, regardless of whether you have account access. C You can connect Hootsuite to any supported social network to which you have account access. D Imagine your brand team supplies you with 30 visual assets (stored on Google Drive), to be shared out on all social accounts in December. The social posts supporting these assets need to be scheduled around 100 other "business as usual" social posts already scheduled in that month, on multiple networks. What Hootsuite tools/features should you use to accomplish this task? (Pick three) - CORRECT ANSWER: Hootsuite App Directory, Hootsuite Composer, Hootsuite Publisher In Hootsuite Inbox you can view ____________ on connected social media accounts. - CORRECT ANSWER: both public and private messages In Hootsuite's Promote feature, what are automation triggers used for? - CORRECT ANSWER: Putting advertising dollars behind your published posts that meet the criteria you have specified. In the Composer, there are 3 ways you can attach an image. Which of the following is not an option for attaching an image to a post? - CORRECT ANSWER: insert an image from an Instream Tweet Let's say that you want to put paid advertising dollars behind any post you've published in the past week that contains the word "excellent", has an image, and received over 500 Likes. What feature in Hootsuite's Promote tool would you use to accomplish this? - CORRECT ANSWER: Automation Triggers Let's say you're creating a search stream in your Hootsuite dashboard, to find mentions of the phrase vacation holiday getaway. How do you ensure that the exact phrase gets searched for, rather than the individual words in the phrase? - CORRECT ANSWER: quotation marks around the phrase Let's say you're working on a post for a Campaign, and want to create several variations of that post, without altering the original. Which technique or feature would you use? - CORRECT ANSWER: Duplicate a Draft One benefit to using the Post Performance area within Hootsuite Analytics is that you can sort published posts by - CORRECT ANSWER: Shares, Comments, Engagement Rate, Author Publishing Instagram Stories with Hootsuite allows you to - CORRECT ANSWER: Create and schedule Stories alongside your other scheduled social media content Publishing to Pinterest with Hootsuite saves time because - CORRECT ANSWER: you can schedule and post to multiple accounts and boards at the same time. Say you're a social media manager, running a 1 week Halloween campaign, aimed at driving online sales of a new product line. You compose, then schedule 15 Instagram posts in advance, spread out strategically over 7 days. Because of the large amount of expected engagement on these posts, all team members need to pitch in, listen in on audience responses, monitor mentions and hashtag use, and interact with comments. When posts publish, you want continuous, automated reporting on performance metrics, delivered to yourself and team members, so the future scheduled posts can be fine- tuned before they publish. Which of the following Hootsuite features would be most helpful to perform all these campaign tasks? Pick All that Apply - CORRECT ANSWER: All of these See the visual below. Why is the action being taken here important? - CORRECT ANSWER: Without performing this action (at least once), you can't take any actions within the Hootsuite dashboard. Select the 4 features that are available on the Hootsuite Mobile app - CORRECT ANSWER: Publisher, composer, streams, inbox & settings The Hootsuite Bulk Composer enables you to - CORRECT ANSWER: schedule up to 350 posts at once, including existing scheduled posts The Hootsuite Bulk Composer enables you to - CORRECT ANSWER: Schedule up to 350 posts at once, including existing scheduled posts The Hootsuite Inbox is used for - CORRECT ANSWER: All options The top of the 'Hootsuite Organizations' structure is the - CORRECT ANSWER: super- admin level To find and engage in Twitter conversations happening in specific geographical areas that are relevant to your company, which Hootsuite feature should you use? - CORRECT ANSWER: Geo-search terms To manage and coordinate the social media activities of a team of people within Hootsuite, you'll need to use - CORRECT ANSWER: Hootsuite Organizations To manage comments and replies for all of your YouTube channel's videos (in Hootsuite), simply add a ________________ stream. - CORRECT ANSWER: published comments What happens if you try to connect your Personal Instagram account to your Facebook Business Page, in Facebook? - CORRECT ANSWER: - Your Personal Instagram account will automatically be converted into a Business account - You'll receive an error message, outlining what steps you need to take next What Hootsuite Analytics feature allows you to share an unlimited amount of customizable social analytics data, to surface the performance of your organization's social accounts to key stakeholders? - CORRECT ANSWER: The reports feature What Hootsuite Analytics feature allows you to share an unlimited amount of customizable social analytics data, to surface the performance of your organization's social accounts to key stakeholders? - CORRECT ANSWER: The reports feature What Hootsuite resources would you use to learn best practices for managing your Social Accounts using the Hootsuite dashboard? - CORRECT ANSWER: Hootsuite Help center, blog, academy, library (all) What is not an advantage of managing Instagram with Hootsuite? - CORRECT ANSWER: Auto-generate content that's similar to your competitors' highest performing posts What must be enabled in Hootsuite for Instagram Stories to publish successfully? - CORRECT ANSWER: The Mobile Publishing workflow When managing Instagram with Hootsuite, we recommend using Instagram Business accounts. Why is this? - CORRECT ANSWER: You can publish directly to Instagram without using your phone or the Instagram app When setting up an Instagram account in Hootsuite, there are two locations the account can live. What are they? - CORRECT ANSWER: In a Hootsuite Organization, or as a personal channel. When sharing Analytics data with Team Members using Hootsuite Analytics, one way to safeguard the integrity of the data you're sharing is to - CORRECT ANSWER: Share reports in read-only form When using Hootsuite's Bulk Composer, how far in advance must your posts be scheduled ahead of when the CSV file is uploaded into Hootsuite? - CORRECT ANSWER: 10 minutes When using the Hootsuite Composer, what's the purpose of the social profile picker? - CORRECT ANSWER: to select the social profiles to which you want to publish your message Which description below best describes the action being performed here? - CORRECT ANSWER: Adding a social account to Hootsuite Which of the following actions can not be done in the Hootsuite Planner? - CORRECT ANSWER: Perform a geo-search Which of the following is not a benefit of publishing to Instagram using Hootsuite? - CORRECT ANSWER: Adding location tags and swipe-up links to your post from within the Composer