Qualitative Interviewing - Introduction to Social Research Methods - Lecture Slides, Slides of Research Methodology

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Qualitative Interviewing

Question Formulation

• Questions should be relevant
• Questions should be motivating
  • Minimizing Inhibition
    • minimizing ego threat
    • minimizing forgetting
  • Maximizing Response
    • maximizing acknowledgment
    • maximizing empathy
• Loaded questions can be used strategically
  • Intentional vs unintentional use
  • Criteria
    • R must know answer
    • R must display tendency to withhold
    • Q must be loaded in socially unacceptable direction
    • Q must be followed with probes for concrete detail

Listening

• Listening for “meaning”: Understanding

vocabularies, argot, social contexts, etc.

• Noticing nonverbal cues for discomfort,

evasion, lying

– Eye contact

– Speech metre

– Stuttering

– Breathing patterns

Evaluating Responses

• Relevance

• Completeness

• Validity (as in “truth”)

• Probing should be undertaken to ensure all of

the above.