Download từ vựng của tiếng anh học phần 4 and more Study notes Business English in PDF only on Docsity! APRIL 13, 2020 CORPORATE SOCIAL RESPONSIBILITIES Presented by Group 4 Overview of CRS Table of contents 1. What is CSR? 2. The importance of building a socially responsible business 3. Enterprise's CSR approaches 4. Building socially responsible businesses 5. Things to avoid when developing a CSR Social Responsibility Social responsibility is a duty every individual/organization has to perform to maintain a balance between the economy and the ecosystem. Presented by Hoa Mai Social Responsibility Social responsibility pertains (belongs) not only to business organizations but also to everyone whose any action impacts the environment. Presented by Hoa Mai What is CSR?
Corporate Social Responsibility
is the continuing commitment by
business to behave ethically and
contribute to economic
development while improving the
quality of life of the workforce and
their families as well as of the local
community and society at large.
The World Business Council
for Sustainable Development
Presented by Hoa Mai
Six core characteristics of CSR
Practices (avy: ane ,
ey 2 Weal
Beyond
philanthropy
Source: based on Crane, A., Matten, D. and Spence, L.J. 2008, Corporate Social Responsibility:
Readings and Cases in a Global Context, London: Routledge, Chapter 1, pp. 3-20
Presented by Hoa Mai
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What is Student Social Responsibilty?
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2. THE IMPORTANCE OF BUILDING A SOCIALLY RESPONSIBLE BUSINESS Presented by Tuyết Linh Presented by Tuyết Linh Building a socially responsible business model is very important to the business, because the Vedan’s lesson and the story of discharging waste into Thi Vai River (Dong Nai) is still intact. The 2015 Cone Communications/ Ebiquity Global CSR study • 91% of global consumers expect businesses to operate responsibly to address social and environmental issues. • 84% say they seek out responsible products wherever possible. Presented by Tuyết Linh Some clear benefits of corporate social responsibility are: • Improved public image. • Increased brand awareness and recognition. • An advantage over competitors. • Cost savings. • Increased customer engagement. • Greater employee engagement. • More benefits for employees. Presented by Tuyết Linh Presented by Thạch Lam Three main ways to approach CSR 3. Creating Shared Value 2. 1. Stakeholders Carroll's CSR Pyramid Presented by Thạch Lam This is the responsibility to give back to society. - This is the responsibility to act ethically. - With this responsibility, businesses should go beyond narrow requirements of the law. This is the responsibility to obey laws and other regulations. - This is the responsibility of business to be profitable. - Only way to survive and benefit society in long-term. Presented by Thạch Lam am Creating Shared Value
Presented by Thach Lam
Presented by Thạch Lam
a sustainable way
in the future of CSR
Presented by Thach Lam
Starting small things. Presented by Trung Kiên Work with employees to show their responsibility to the community. Presented by Trung Kiên Make customers part of CSR activities. Presented by Trung Kiên 2. Using company initiatives to hide or avoid a controversy. Presented by Hải Minh 3. Charitable efforts that aren’t related to your core business focus or ethical standards. Presented by Hải Minh 4. Using CSR opportunities solely for marketing purpose. Presented by Hải Minh