từ vựng của tiếng anh học phần 4, Study notes of Business English

Download từ vựng của tiếng anh học phần 4 and more Study notes Business English in PDF only on Docsity! 2. THE IMPORTANCE OF BUILDING A SOCIALLY RESPONSIBLE BUSINESS Slide 1 There are many reasons for a company to embrace CSR practices.  - It improves customers’ perception of your brand. - It attracts and retains employees. - It increases your appeal to investors. Slide 2 Building a socially responsible business model is very important to the business, because the Vedan’s lesson and the story of discharging waste into Thi Vai River (Dong Nai) is still intact. Slide 3 The 2015 Cone Communications/ Ebiquity Global CSR study • 91% of global consumers expect businesses to operate responsibly to address social and environmental issues. • 84% say they seek out responsible products wherever possible. Slide 4 Some clear benefits of corporate social responsibility are: • Improved public image. • Increased brand awareness and recognition. • Cost savings. • An advantage over competitors. • Increased customer engagement. • Greater employee engagement. • More benefits for employees.