ANALYSIS ADVERTISEMENTS
1. FIRST ADVERTISEMENT
This advertisement shows the campaign of
Fenty Beauty.
The image shows different types of skin in one
person, that is of great effect.
The purpose of this advertisement is to show
the inclusivity of the brand. Fenty Beauty has
overcome the problem of the dark skins’
discrimination in the world of make-up and
through this ad it is showed.
The target are all people with different types of
skin interested in make-up.
In the ad the brand is Fenty Beauty, but there is
only the logo FB, with a headline “for all”. The
headline is effective because it draws the
attention of people and underlines something important and on which the campaign
is based.
