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For Official Use Only D16/ Victorian Government Acknowledgment and Publicity Guidelines – April 2016 1
Acknowledgement and
Publicity Guidelines
Department of Premier and Cabinet, Victorian Government
A standard condition of Victorian Government funding for services or project activity is that recipients must agree to follow the Department’s guidelines for acknowledging the government’s funding. In accordance with the Victorian Government Branding Policy , funding acknowledgement guidelines are provided as follows.
Keeping the funding confidential
You may be required to keep the funding confidential until a public announcement is made.
Once approved, many grants remain highly confidential until the relevant Minister or their representative has publicly announced that funding has been approved. If this applies to your service or project activity, you will have been advised of this in writing at the time you were directly notified that funding had been approved.
The Department is responsible for coordinating participation by the Minister or representative. You can expect that the Department and/or the Minister’s office will contact you to make arrangements for the announcement. If you are aware of any upcoming events that might provide a good opportunity to make the announcement, you should contact the Department.
Government representative opportunities
You must give the government’s representative an opportunity to open or launch the funded service or project activity, and invite them to events.
If you launch or open the funded service or project activity at a public event or similar, you must give the relevant Minister the opportunity to officially open or launch the service or project activity. You must also invite the Department and the Minister to all significant events associated with the service or project activity.
You will need to give adequate notice (the Department recommends at least two months’ lead time) and work with the Department to coordinate the Minister and his or her representative’s role in the opening or launch, or their attendance at events.
For Official Use Only Victorian Government Acknowledgment and Publicity Guidelines – March 2016 2
Printed and verbal acknowledgement
You must acknowledge the government’s funding support in published or printed materials, speeches, or other forms of presentations.
The Victorian Government’s funding support and key messages about the Department or funding program (if there are any) should be acknowledged:
▪ In speeches and presentations about the service or project activity
▪ In press releases
▪ In relevant job advertisements
▪ On documents, publications, reports, brochures, posters, flyers and the like. The government
should also be given the opportunity to contribute a sponsor’s message for any relevant publication
▪ On websites or other digital communications. Websites, other digital presences developed with the
government’s funding support, should also include a link to the Department website. You should contact the Department for the relevant Department website URL.
Capital projects acknowledgement
For capital projects, the government’s funding support is to be acknowledged on signage.
- The Victorian Government logo is to be displayed on:
- Temporary signs erected while the work is being done
- Permanent signage, such as a plaque.
You will need to ensure that the Victorian Government Branding Policy ( www.dpc.vic.gov.au/index.php/communication/brand-victoria) is adhered to when using the Victorian Government logo for capital works signage. You should contact the Department if you require assistance.
For Capital Works Projects where the Government’s investment is $250,000 or greater, there are specific guidelines relating to how the Government’s support must be represented. Please refer to the Capital Works Signage Guidelines included here...
www.dpc.vic.gov.au/images/documents/Communication/Capital_Works_Signage_Guidelines_.pdf
Victorian Government logo for publishing,
printing and signage
You must use the Victorian Government’s logo in all published or printed materials or signage associated with the funded service or project activity.
