A. WHAT IS ADDIE MODEL?
“ADDIE” is a systematic instructional design model that stands
for"Analyze,"Design,"Develop,"Implement, and"Evaluate.
Each step has an outcome that feeds into the next step in the sequence."
It is based on an earlier ID model, the Five Step Approach, which had been developed by the
U.S. Air Force."
FIVE STAGES OF ADDIE MODEL
1. ANALYSIS - The Analysis phase can be considered as the “Goal-Setting Stage.” The focus of
the designer in this phase is on the target audience. It is also here that the program
matches the level of skill and intelligence that each student/participant shows. Several key
components are to be utilized to make sure analysis is thorough.
2. DESIGN - This stage determines all goals, tools to be used to gauge performance, various
tests, subject matter analysis, planning and resources. In the design phase, the focus is on
learning objectives, content, subject matter analysis, exercise, lesson planning,
assessment instruments used and media selection.
3. DEVELOPMENT - The Development stage starts the production and testing of the
methodology being used in the project. In this stage, designers make use of the data
collected from the two previous stages, and use this information to create a program that
will relay what needs to be taught to participants."
4. IMPLEMENTATION - The implementation stage reflects the continuous modification of the
program to make sure maximum efficiency and positive results are obtained. Here is
where IDs strive to redesign, update, and edit the course in order to ensure that it can be
delivered effectively. Design evaluation is done in the implementation phase. Designers
play a very active role in this stage, which is crucial for the success of the project.
5. EVALUATION - This is the stage in which the project is being subjected to meticulous final
testing regarding the what, how, why, when of the things that were accomplished (or not
accomplished) of the entire project. This phase can be broken down into two parts:
Formative and Summative.
B. WHERE IS ADDIE MODEL USED?
•This is a"design model"used by many professional instructional designers for"technology-based
teaching.
•It is also heavily used in corporate e-learning and training.
