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Albert Mehrabian Model, Lecture notes of Technical English

Government College University Faisalabad (GCUF)Technical English

New Doc about Communication which is written by Fakhar Razzaq

Typology: Lecture notes

2018/2019

Uploaded on 04/18/2019

Fakhar409
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Albert Mehrabian’s work on Nonverbal Communication
Submitted by:
Fakhar Razzaq(12853)
BS (Hons.) Applied Psychology 3rd Semester (Evening)
(2017- 2021)
Submitted to:
Mam Asma Saeed
Department of Applied Psychology
Government College University Faisalabad
Introduction:
In communication, a speaker’s words are only a fraction of his efforts. The pitch
and tone of his voice, the speed and rhythm of the spoken word, and the pauses
between those words may express more than what is being communicated by
words alone. Further, his gestures, posture, pose and expressions usually convey a
variety of subtle signals. These non-verbal elements can present a listener with
important clues to the speaker’s thoughts and feelings and thus substantiate or
pf3

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Download Albert Mehrabian Model and more Lecture notes Technical English in PDF only on Docsity!

Albert Mehrabian’s work on Nonverbal Communication

Submitted by:

Fakhar Razzaq(12853)

BS (Hons.) Applied Psychology 3 rd^ Semester (Evening)

Submitted to:

Mam Asma Saeed

Department of Applied Psychology

Government College University Faisalabad

Introduction:

In communication, a speaker’s words are only a fraction of his efforts. The pitch

and tone of his voice, the speed and rhythm of the spoken word, and the pauses

between those words may express more than what is being communicated by

words alone. Further, his gestures, posture, pose and expressions usually convey a

variety of subtle signals. These non-verbal elements can present a listener with

important clues to the speaker’s thoughts and feelings and thus substantiate or

contradict the speaker’s words. The most commonly and casually cited study on

the relative importance of verbal and nonverbal messages in personal

communication is one by Prof. Albert Mehrabian of the University of California in

Los Angeles In the 1970s, his studies suggested that we overwhelmingly deduce

our feelings, attitudes, and beliefs about what someone says not by the actual

words spoken, but by the speaker’s body language and tone of voice.

Nonverbal Communication may be defined as:

“Communication without words; a process by which an individual stimulates

meaning in the mind of Another person through intentional and unintentional

messages through use of the body and voice.”

Mehrabian comes to two main conclusions in his studies:

1. There are basically three elements in any face-to-face communication:

  • Words
  • Tone of voice
  • Nonverbal behavior

2. The non-verbal elements are particularly important for communicating feelings

and attitude, especially when they are inconsistent i.e. if words disagree with the

tone of choice and nonverbal behavior, people tend to believe the tonality and

nonverbal behavior.

Communication model: 7 – 38 – 55% Communication Rule:

Mehrabian developed a key interest in the role of nonverbal communication and its impact during face-to-face exchanges in the 1960s where he developed the often used (and misunderstood) 7-38-55% rule. This was the culmination of two pioneering studies conducted in

  1. The first, in which Mehrabian teamed up with fellow researcher Morton Wiener, was entitled Decoding of inconsistent communications. The second study, which built upon the conclusions from the first and which he undertook with Susan R. Ferris, was entitled Inference of attitudes to nonverbal communication in two channels. What Mehrabian and Wiener sought to investigate was the impact of the spoken word and facial expressions on an individual’s ability to discern liking in another person. In particular, they were keen to discover the impact of inconsistencies between the meaning conveyed by the spoken word and that expressed by nonverbal means. The study focused solely on the conveying of attitudes and emotions. To achieve their objective, the researchers asked a sample of 17 women to listen to an audio recording of female voices repeatedly saying the word ‘maybe’ in different tones of voice. The tones used were meant to communicate either ‘liking’, ‘neutrality’ or ‘disliking’. At the same time, the subjects were shown three black and white photographs of three female faces each attempting to express one of the three emotional states (liking, disliking or neutrality). As a result of this experiment, Mehrabian ascertained that the visual clues (facial expressions) gave a more accurate result than the audio clues by a ratio of 3:2.