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CAPSTONE EXAM 1 (SHORT ANSWER)CAPSTONE EXAM 1 (SHORT ANSWER)
Typology: Study notes
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DefinepoapoStrategypo-poans-- Apocompany'spostrategypoconsistspoofpocompetitivepomovepoandpobusinesspoapproachesp omanagerspousepotoporunpoapocompany.poItpoispothepomanagerspo"actionpoplan"potopogrowp othepobusiness,poattractpocustomerspoandpobecomepocompetitivepoinpothepomarket. Howpocanpoapostrategypobepoethical?po-poans-- Apocompany'spostrategypomustpoentailpoactionspothatpocanpopasspomoralposcrutiny.poItposh ouldponotpobeposhady,pounconscionable,poinjuriouspotopoothers,poorpoharmfulpotopothepoen vironment. What'spothepodifferencepobetweenpoapostrategypoandpoapobusinesspomodel?po-poans-- Apostrategypoconsistspoofpothepocompetitivepoinitiativespoandpobusinesspoapproachespoapo firmpowillpouse,powhereaspoapobusinesspomodelpodeterminespoifpotheporevenuepoandpocost poflowpofrompothepostrategypowillpobepoprofitable. What'spothepopurposepoofpocraftingpoapostrategy?po-poans-- Thepopurposepoofpocraftingpoapostrategypoispotopoproactivelyposhapepohowpoapocompanypo willpoconductpoitspobusiness.poCraftingpoandpoexecutionpoofpothepostrategypoarepocorepom anagementpofunctions. Whatpoarepothepoelementspotopoapostrategicpoobjective?po-poans-- Strategicpoobjectivespoturnpoapocompany'spovisionpointopoapospecificpotarget.poItpomustpob epomeasurable,poquantifiable,poandpohavepoapodeadline. Whatpoarepoporterspo 5 poforcespoandpothepoapplicationspoofpothem?po-poans-- Porterspo 5 poforcespoincludepothepothreatpoofponewpoentrants,pothepothreatpoofposubstitutepo products,pothepobargainingpopowerpoofpobuyers,pothepobargainingpopowerpoofposupplierspo andpocompetitiveporivalry. Whatpoareposomepofactorspothatpomakepoanpoindustrypocompetitive?po-poans-- Somepofactorspomaypoincludepolowerpoprices,pohigherpoquality,pobetterpoperformingpoprod ucts,poslowpomarketpogrowth;pobuyerpocostpotoposwitchpoispolow. Whatpoarepothepostepspoinpodoingpoaposwotpoanalysis?po-poans-- Therepoispomorepothanpojustpodeterminingpoapocompany'spoStrengths,poWeaknesses,poan dpoOpportunitiespo&poThreats.poAfterpocompilingpothosepolists,poyoupomustpousepothepolist
spotopomatchpoapocompany'spostrategypowithpoitspostrengthspoandpomarketpoopportunities, pocorrectpothepoimportantpoweaknesses,poandpodefendpoagainstpopossiblepothreats. Whatpoispothepopurposepoofpoapovaluepochain,poandpowhatpoarepothepomainpoareas?po- poans-- Thepoultimatepopurposepobehindpoapovaluepochainpoispotopocreatepovaluepoforpobuyers.poItp ocontainspo 2 pomajorpoactivities,poPrimarypoandposupport.poPrimarypoactivitiespoarepowhere pomostpovaluepoispocreatedpoandpoconsistpoof:posupplypochainpomgmt,pooperations,podistri bution,posalespoandpomarketing,poservices,poandpoprofitpomargins.poSupportpoactivitiespoc onsistpoof:poR&D,poHumanporesourcepomanagement,poandpogeneralpoadministration. Whatpoispothepopurposepoofpohavingpoapostrategicpovision?po-poans-- Thepopurposepoofpoapostrategicpovisionpoispothatpoitpodescribespotheporoutepoapocompanypo intendspotopotakepoinpodevelopingpoandpostrengtheningpoitspobusiness.poItpoaskspothepoqu estionpo"wherepoarepowepogoing?" Whatpoispoapostrategicpogrouppomappo&pohowpoarepotheypodeveloped?po-poans-- Strategicpogrouppomapspoarepoanpoanalyticalpotoolpoforpodeterminingpowhichpocompaniesp ocloselypocompetepowithpoeachpoother.poTheypoarepodevelopedpobypoidentifyingpodifferentp ocharacteristicspoofpofirmspoandpoplacingpothempoonpoapo 2 povariablepomap.poThepocloserpo companiespoarepotopoonepoanother,pothepomorepocompetitivepotheypoare. Whatpoarepokeyposuccesspofactorspoandpowhatpoispotheirpopurpose?po-poans-- KeypoSuccesspoFactorspoarepocompetitivepofactorspoandpoattributespothatpoaffectpoeverypo industrypomember'spoabilitypotopobepocompetitivelypoandpofinanciallyposuccessful.poTheypo canpospellpothepodifferencepobetweenpoprofitpoandpolosspoorposuccesspoandpofailure. Whatpoarepothepoobjectivespoofpobenchmarking?po-poans-- Thepoobjectivespoofpobenchmarkingpoincludepoidentifyingpothepobestpowaypotopoperformpov aluepochainpoactivities,polearnpothepobestpowaypootherposuccessfulpocompaniespohavepode monstrated,polearnpohowpootherpocompaniespoperformpothatpowaypoatpoapolowerpocost,poa ndpofigurepooutpohowpotopoimprovepoapocompany'spoownpocostpoeffectiveness Whatpoisposustainablepocompetitivepoadvantage?po-poans-- Sustainablepocompetitivepoadvantagepoispoapocompetitivepoadvantagepothatpootherpocom paniespohavepotriedpounsuccessfullypotopoduplicate. Whypodopocompanypostrategiespoevolve?po-poans-- Thepomainporeasonpocompanypostrategiespoevolvepoarepoongoingpochangingpocircumstan cespoandpomanagementpoeffortspotopofurtherpoimprovepothepostrategy.poThispomakespothe potaskpoofpocraftingpoapostrategypoapocontinuouspoworkpoinpoprogress. Whatpoispothepodifferencepobetweenpocorporate,pobusiness,pofunctional,poandpooperatingp ostrategies?po-poans-- Apocorporatepostrategypoispothepooverallpogameplanpoforpothepocompany,poorchestratedpo