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Higher National Diploma in Computing & Systems Development / Business
Management
Assignment Submission Form
Name H. D. S. Enura Indula Name of Group Members (If
Applicable) ESOFT Reg. No COL/A- 060329
Edexcel No KJ
Module Name Business Intelligence
Name of the Lecturer Mr. Lilanka
Date Due 11/07/
Date Submitted 11/07/
Fine
Email-Address [email protected]
Contact No
Check List
CD Assignment
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Formatting
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Harvard Referencing
Signature on
Coversheet
Signature on Student Declaration
Herewith I agree for the given terms and conditions on plagiarism & Academic dishonesty also I declare the
work submitted doesn’t breach these regulations.
Note: Keep the softcopy of the assignment with you until the official results released by ESOFT. ESOFT has all rights to request the softcopy
again at any time.
_______Enura Indula_____ _______11/07/2019_______
Signature Date
Higher National Diploma in Computing & Systems Development / Business
Management
Assignment Submission Form
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Student Reg. No
Edexcel No
Module Name
Name of the Lecturer
Date Due
Date Submitted
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CD Assignment
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Unit(s)
Unit 14: Business Intelligence
Assignment title
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H. D. S. Enura Indula
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Pass Merit Distinction
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Pearson Higher Nationals in
Computing
Unit 14: Business Intelligence
Assignment 01
Important Points:
- Carefully check carefully the hand in date and the instructions given with the assignment. Late
submissions will not be accepted.
- Ensure that sufficient time is spent to complete the assignment by the due date.
- Do not wait till the last minute to get feedback on the assignment. Such excuses will not be accepted
for late submissions.
- You must be responsible for efficient management of your time.
- If you are unable to hand in your assignment on time and have valid reasons such as illness, you
may apply (in writing) for an extension.
- Failure to achieve at least a PASS grade will result in a REFERRAL grade.
- Non-submission of work without valid reasons will lead to an automatic REFERRAL. You will
then be asked to complete an alternative assignment.
- If you use other people’s work or ideas in your assignment, it must be properly referenced, using
the HARVARD referencing system, in your text or any bibliography. Otherwise, you’ll be found
guilty of committing plagiarism.
- If you are caught plagiarising, your grade will be reduced to a REFERRAL or at worst, you could
be excluded from the course.
Student Declaration
I hereby, declare that I know what plagiarism entails, namely to use another’s work and to present it as
my own without attributing the sources in the correct form. I further understand what it means to copy
another’s work.
- I know that plagiarism is a punishable offence because it constitutes theft.
- I understand the plagiarism and copying policy of Edexcel UK.
- I know what the consequences will be if I plagiarise or copy another’s work in any of the
assignments for this program.
- I declare therefore that all work presented by me for every aspect of my program, will be my own,
and where I have made use of another’s work, I will attribute the source in the correct way.
- I acknowledge that the attachment of this document signed or not, constitutes a binding agreement
between myself and Edexcel UK.
- I understand that my assignment will not be considered as submitted if this document is not attached
to the assignment.
[email protected] 11/07/
Student’s Signature: Date:
( Provide E-mail ID ) ( Provide Submission Date )
Unit Learning Outcomes:
LO1 Discuss business processes and the mechanisms used to support business decision-making.
LO2 Compare the tools and technologies associated with business intelligence functionality
LO3 Demonstrate the use of business intelligence tools and technologies
LO4 Discuss the impact of business intelligence tools and technologies for effective decision-
making purposes and the legal/regulatory context in which they are used
Assignment Brief and Guidance:
Business processes are pivotal to the operation, functionality and accomplishment of
organisational goals. As a collection or set of tasks/activities, business processes ensure that the
end goal of delivering a service or product to a customer is accomplished successfully.
Scenario:
Data and information are core to any organization and business process. The necessity of having
meaningful information is the key driver for effective decision making and problem-solving.
Business intelligence has evolved from technologies such as decision support systems (DSS) to
include tools and methods associated with data mining, data integration, data quality and data
warehousing in conjunction with other information management systems and applications.
Suppose you are recently recruited as a Business Analyst to a leading Sri Lankan
Organization. As your initial project, you are required to prepare a management report to
the Board of Directors including the following details.
Part 1
Background details of the organization.
Identify and explain different business processes and supporting processes models used at the
selected organization with examples.
Explain data that have been used by the different process models given above.
Differentiation between data classification based on the selected organization in terms of
structured, semi structured and unstructured.
What are the application softwares used in the given process models?
Evaluate the benefits and drawbacks of using application software as a mechanism for business
processing.
Grading Rubric
Grading Criteria Achieved Feedback
LO1 Discuss business processes and the mechanisms
used to support business decision-making.
P1 Examine, using examples, the terms ‘Business
Process’ and ‘Supporting Processes’.
M1 Differentiate between unstructured and semi-
structured data within an organization.
D1 Evaluate the benefits and drawbacks of using
application software as a mechanism for business
processing.
LO2 Compare the tools and technologies associated with
business intelligence functionality
P2 Compare the types of support available for business
decision-making at varying levels within an organization.
M2 Justify, with specific examples, the key features of
business intelligence functionality.
D2 Compare and contrast a range of information systems
and technologies that can be used to support organizations
at operational, tactical and strategic levels.
LO3 Demonstrate the use of business intelligence tools
and technologies
P3 Determine, with examples, what business
intelligence is and the tools and techniques associated
with it.
P4 Design a business intelligence tool, application or
interface that can perform a specific task to support
problem-solving or decision-making at an advanced
level.
M3 Customize the design to ensure that it is user
friendly and has a functional interface.
D3 Provide a critical review of the design in terms of
how it meets a specific user or business requirement and
identify what customization has been integrated into the
design.
H.D.S. Enura Indula (COL/A-060329) Business Intelligence i
Acknowledgement
Many people have contributed to the success of this Report. Although a single sentence hardly
suffices, the author would like to thank Almighty God for blessing him with his grace.
The author is profoundly indebted to his class guide, Mr. Lilanka, for innumerable acts of
timely advice; encouragement and the author sincerely express his gratitude to him. His
guidance made the author to successfully complete the report. The author extends his sincere
and heartfelt thanks to Dr. Dayan, Ms. Chathuri and Ms. Eranga, for providing him the right
ambiance for carrying out this work.
The author expresses his immense pleasure and thankfulness to all the teachers and staff for
the cooperation and support. In addition, a huge thank to the google and other sources that the
author have used in this report.
Last but not the least, he thanks all others, and especially his classmates who in one way or
another helped him in the successful completion of this work.
The author hopes contributors will recognize that he has done his best to reflect the variety of
views and the wealth of information, which were so generously provided, to him. The author
takes full and sole responsibility for the content of the report and for any errors or
misrepresentations of fact or opinion it may contain.
Regards,
The Author,
Enura Indula.
H.D.S. Enura Indula (COL/A-060329) Business Intelligence ii
Table of Contents
Acknowledgement ..................................................................................................................... i
List of Figures .......................................................................................................................... iv
H.D.S. Enura Indula (COL/A-060329) Business Intelligence v
- Introduction List of Tables v
- Company Overview..................................................................................................................
- Business Process
- Core Business Process
- Core Business Process at Zara
- Supporting Business Process
- Supporting Business Processes at Zara
- Data Modelling
- Data Flow Diagram for Manufacturing Process
- Data Flow Diagram for Human Resources Process
- Data Flow Diagram for Finance Process
- Data Classification
- Structured Data
- Un – Structured Data............................................................................................................
- Semi – Structured Data
- Differences between Structured, Semi-structured and Unstructured Data
- Application Platforms & Business Processes.......................................................................
- Managerial Levels at Zara....................................................................................................
- Top – Level Management
- Middle – Level Management
- Lower – Level Management
- Application Softwares for Top – Level Management H.D.S. Enura Indula (COL/A-060329) Business Intelligence iii
- Application Softwares for Middle – Level Management.....................................................
- Application Softwares for Lower – Level Management
- Benefits and Drawbacks of Using Application Softwares
- Pros & Cons of Executive Support System
- Pros & Cons of Decision Support System
- Pros & Cons of Management Information System
- Pros & Cons of Transaction Process System
- Levels of Management Decision Making
- Strategic Decisions in Zara
- Support available for Strategic Decision-making Process
- Tactical Decisions in Zara....................................................................................................
- Support available for Tactical Decision-making Process
- Operational Decisions in Zara..............................................................................................
- Support available for Operational Decision-making Process
- Business Intelligence Tools
- Use of BI Tools in Zara........................................................................................................
- Business Intelligence Tool Dematic
- Business Intelligence Tool TradeGecko
- Key Business Intelligence Features
- Designing a Business Intelligence Tool.................................................................................
- Business Intelligence Tool for Zara
- Impact of Business Intelligence Tools and Technologies
- Impact of BI Tools and Technologies in Zara Company
- Business Intelligence and Security........................................................................................
- Data Security Issues Involved in the Organization
- Laws Involved in Information Security
- General Computer Crime Laws H.D.S. Enura Indula (COL/A-060329) Business Intelligence iv
- Privacy Laws
- Copyright Law
- Legal Issues Identify in The Designed System
- Future Enhancement of Business Intelligence.....................................................................
- Advancements in Business Intelligence
- The Future Business Intelligence
- Use of Future Enhancement of BI in Zara
- Business Intelligence and Marketing....................................................................................
- Expanding Target Audience Through Business Intelligence
- Application of Business Intelligence in Marketing..............................................................
- Conclusion...............................................................................................................................
- References
- Figure 1 - Chosen Company (ZARA) Logo List of Figures
- Figure 2 - Manufacturing Process Flow Chart
- Figure 3 - Human Resource Management Flow Chart
- Figure 4 - Finance Management Flow Chart
- Figure 5 - Data Flow Diagram of Manufacturing Process
- Figure 6 - Data Flow Diagram of HR Management
- Figure 7 - Data Flow Diagram Finance Process
- Figure 8 - Illustration of Data Classification
- Figure 9 - Managerial Level in an Organization
- applications act as tools Figure 10 - Application platforms must support unstructured business processes, where
- Figure 11 - Functionalities of ESS/EIS
- Figure 12 - Structure of MIS
- Figure 13 - Structure of DSS....................................................................................................
- application implements a repeatable sequence of well-defined steps Figure 14 - Application platforms must support structured business processes, where an
- Figure 15 - Decision Structure in an Organization
- Figure 16 - Illustration of BI tool features
- Figure 17 - BI Tool Dematic logo
- Figure 18 - BI Tool TradeGecko logo
- Figure 19 - Top BI Features for year
- Figure 20 - BI Tool User Interface
- Figure 21 - BI Tool User Interface
- Figure 22 - BI Tool User Interface
- Figure 23 - BI Tool User Interface
- Figure 24 - BI Tool User Interface
- Figure 25 - BI Tool User Interface
- Figure 26 - BI Tool User Interface
- BI tools Figure 27 - Zara’s Data Processing Center receives real-time data from around the world using
- Figure 28 - ZARA Shop the look AR Campaign
- Table 1 - Classification between different data types List of Tables
- Table 2 - Executive Support Systems Pros and Cons
- Table 3 - Decision Support System Pros & Cons
- Table 4 – Management Information System Pros & Cons
- Table 5 - Transaction Processing System Pros & Cons
