Customer Meeting Notes: Trust Network and Company Sponsorships | Study notes Software Engineering

Attendance: Everyone except Matt (sick), Rae (Google Research, arrived for second half), and

David (Google Research, arrived for second half)



Error Interface



Suggestion Interface

□

Graph Views: Text/Picture/Video previews in dynamic, traversable graphs

□

Multi

key searching



Interactive Search (More dynamic solution)

○

Developer Interface (See Presentation for mockups)

□

Traversable graph network



Customer Comment: Not sure that a single level of personal trust is

sufficient, e.g. Amateur, Semi

Professional, Professional. Two ideas: trust

is developed over time, and you can gain ranks through Amateur, etc. OR

start off stating whether you are a professional or amateur, and this is

reinforced over time as you gain trust/good ratings. Might be difficult for a

new person, even with a good background, to break in. Also, human

behavior problems may cause difficulties.



Areas of trust/expertise. Someone great at basketball isn't and expert in

mathematics. Possible idea: Use tagging and rating to determine trust in

sectors, so people can have different level of trust in different areas.

Problem with relating tags. (For next week: Proof

concept and research

on this)



System for identifying fake/false tags. Voting for tags? Feedback on tags.

Two types: Checking for incorrect tags, and checking for accuracy of tags

(e.g. someone say's this is how to do something, but actually is terrible at

that particular portion).



User tags: might have large problems for collective tags, but user can

possibly create their own tags.



For next week: Break down all the crazy, "can we do this" ideas down into

a good/bad/difficulty so we can figure out exactly what we can do. Lots of

detail. Log of information/ideas, broken down.



Danger of feature overload if we add too many options, rating pieces, etc.

□

Two types of trust: Global Trust (aggregation of all trust/ratings) and Local

Trust(determined by user trust, can be specifically defined by a user. May or

may not be degrees of personal trust)

Trust Network Visualization Tool

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•

GUI Mockups



Customer likes, but needs a way to represent how important/related something is to

your search.

○

Interactive Graph System



Bit too unstable, but idea looks cool

○

Digg Labs: Swarm



We need to watch for patent infringement, but is very common, so might not be a

problem. Keeping items instead of removing them might be a good solution.



Movement is great, customer likes a lot

○

Visual Thesaurus



http://labs.live.com/photosynth



Sort of philosophical idea behind our project is demonstrated by this, i.e. find multiple

○

Photosynth (Customer's Recommendation)

•

Brad's Demonstration of Interactive System

Customer Meeting Notes: 9/27/07

Thursday, September 27, 2007

6:01 PM

New Section 1 Page 1

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Attendance: Everyone except Matt (sick), Rae (Google Research, arrived for second half), and David (Google Research, arrived for second half) Error Interface Suggestion Interface □ Graph Views: Text/Picture/Video previews in dynamic, traversable graphs □ Multi-key searching Interactive Search (More dynamic solution) ○ Developer Interface (See Presentation for mockups) □ Traversable graph network Customer Comment: Not sure that a single level of personal trust is sufficient, e.g. Amateur, Semi-Professional, Professional. Two ideas: trust is developed over time, and you can gain ranks through Amateur, etc. OR start off stating whether you are a professional or amateur, and this is reinforced over time as you gain trust/good ratings. Might be difficult for a new person, even with a good background, to break in. Also, human behavior problems may cause difficulties. Areas of trust/expertise. Someone great at basketball isn't and expert in mathematics. Possible idea: Use tagging and rating to determine trust in sectors, so people can have different level of trust in different areas. Problem with relating tags. (For next week: Proof-of-concept and research on this) System for identifying fake/false tags. Voting for tags? Feedback on tags. Two types: Checking for incorrect tags, and checking for accuracy of tags (e.g. someone say's this is how to do something, but actually is terrible at that particular portion). User tags: might have large problems for collective tags, but user can possibly create their own tags. (^) For next week: Break down all the crazy, "can we do this" ideas down into a good/bad/difficulty so we can figure out exactly what we can do. Lots of detail. Log of information/ideas, broken down. Danger of feature overload if we add too many options, rating pieces, etc. □ Two types of trust: Global Trust (aggregation of all trust/ratings) and Local Trust(determined by user trust, can be specifically defined by a user. May or may not be degrees of personal trust) Trust Network Visualization Tool

GUI Mockups Customer likes, but needs a way to represent how important/related something is to your search. ○ Interactive Graph System Bit too unstable, but idea looks cool ○ Digg Labs: Swarm We need to watch for patent infringement, but is very common, so might not be a problem. Keeping items instead of removing them might be a good solution. Movement is great, customer likes a lot ○ Visual Thesaurus http://labs.live.com/photosynth Sort of philosophical idea behind our project is demonstrated by this, i.e. find multiple ○ Photosynth (Customer's Recommendation)
Brad's Demonstration of Interactive System

Customer Meeting Notes: 9/27/

Thursday, September 27, 2007 6:01 PM New Section 1 Page 1

Sort of philosophical idea behind our project is demonstrated by this, i.e. find multiple perspectives on something ○ Companies want to establish networks of people to gain customers. ○ Get people talking about the brand/products ○ Avoid making companies go through our website, no official connection. However, we lose out on the company benefits, and they lose the benefit of working with us ○ Use the trust network to establish them in our system as their own, special entities. ○ Give companies more control over what can appear on their section of the website (e.g. Apple on Facebook) ○ Customer likes this (Facebook-esque) idea a lot, removing NASCAR-style sponsorship. Aggregate related tags to view related content, reviews, etc. Perhaps use this as a way of creating customer testimonials Special company tags? This may create divided approach however. We need to research the pro's and con's. Company branding? Research for next week Make sure there is an intuitive and easy way to view these company endorsement networks. We need to easily find these revenue streams and identify them Has to be a way to define a value proposition for a company, and a way to indentify these and create revenue streams from this. Make sure the person being sponsored gets the majority of the revenue, but site gets some of the benefit Need mockup of displaying sponsorships and such ○ How do we go ahead? ○ Need a lockdown of ideas soon. Lesson system Sponsorship System ○ Ideas that still need development before a lockdown ○ System of having more people talking more is a good system, so keep it up ○ Sign up for alerts on customer site ○ Don't have to wait for customer meetings to ask questions of customer, e-mail or SharePoint site are fine.

Kevin's Presentation on Company Sponsorships New Section 1 Page 2

Customer Meeting Notes: Trust Network and Company Sponsorships, Study notes of Software Engineering

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Customer Meeting Notes: 9/27/