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E commerce and Marketing, Lecture notes of Business

Business

E commerce and Marketing, The submission is in the form of an individual written report. This should be written in a concise, formal business style using single spacing and font size 12. You are required to make use of headings, paragraphs and subsections as appropriate, and all work must be supported with research and referenced using the Harvard referencing system. Please also provide a bibliography using the Harvard referencing system. The recommended word limit is 2,000–2,500 words, although

Typology: Lecture notes

2019/2020

Uploaded on 07/21/2020

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The School of Technology
BSc (Hons) Business Information Systems (Batch 07)
1st Year – 2nd semester
Evaluating and Analyzing a Website
Task 1
By: W.Maleesha Ashen Franchesco Perera (1731818)
Module Leader: Katie Wood
Cinec Tutor:Miss.Sugandika Chathurangani
Submission Date: week7
Date:
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The School of Technology

BSc (Hons) Business Information Systems (Batch 07)

st

Year – 2

nd

semester

Evaluating and Analyzing a Website

Task 1

By: W.Maleesha Ashen Franchesco Perera (1731818)

Module Leader: Katie Wood

Cinec Tutor:Miss.Sugandika Chathurangani

Submission Date: week

Date:

TABLE OF CONTENT

1. Introduction

1.1 Description about E-Commerce

1.2 Description about Marketing

2. Evaluation of website

2.1 Website Design

2.2 Target audience

2.3 Accessibility

2.4 Usability

2.5 Availability

2.6 Navigation Facility

2.7 Access through different device (screen shots)

2.8 About Social Media Used

3. SWOT Analysis

3.1 Strength

3.2 Weaknesses

3.3 Opportunities

3.4 Threats

4. References

5. Appendix

5.1 Marketing Survey questionnaire

5.2 answers of people

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