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The six essential steps to becoming a successful entrepreneur, from identifying opportunities and conducting market research to setting up the company, managing it, and growing it. Learn about risk evaluation, market size analysis, and the importance of a business plan.
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06 TABLE OF CONTENTS
Discovery or Opportunity Identification If you want to be an Entrepreneur, the First Step for you to do is ‘find an opportunity.’ This Step is your ‘idea’ stage, where you look at a few ideas that you want to work on. So, how do you discover an opportunity? I usually like to read about the latest trends in the market or topics related to my hobby and find gaps and opportunities. Let me give you an example. Say you are crazy about cars and read every new topic that is in the market about cars.
Opportunity Evaluation - Market Research 0 2
Market Research Now the next sub-step of opportunity evaluation is to do market research. Before I start explaining the importance of Market Research, let me ask you a question ‘Can you swim across a river from one side to the other side and finish the distance in 10 minutes?’ If I were you, I would be really uncomfortable doing this? Why would I be uncomfortable? Well – I would be uncomfortable because I don’t know anything about the river. I don’t know:
Business Plan 03
Setting up the company Setting up a business or getting your business started involves a couple of things, mainly Identifying the right business type and setting up the business, resource hiring, and setting up the online presence.
Managing the company 0 5
Harvesting or growing the company 0 6
Harvesting or growing the company The last or the sixth step of an entrepreneurial process is ‘harvesting’ or growing. It is an essential step as most companies hit stagnancy after a few years of being in the business. They forget how to move to the next Step in terms of scaling. So, how do you harvest and keep growing? Here are a few ideas that worked for us in the past (we managed to double our turnover for three consecutive years until we crossed the elusive million dollar mark 😊):