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Mcworld, American Empire, Totalizing Effects, Markets and Democracy, National Sovereignty, Market Capitalism, National Sovereignty, Requirements of Democracy, Requirements of Global Capital, Commonalities and Oppositions. These are the important points of Globalization.
Typology: Slides
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The American empire is unlike any other
The totalizing effects of American culture
The hegemony of market capitalism
The outcome of two centuries of westernization and modernization Based on Benjamin R. Barber, Jihad vs. McWorld: How Globalism and Tribalism are Reshaping the World. (New York: Ballantine Books, 1995.
Stability and even tyranny preferred over democratic values
Creation of common culture and consumption, not common law or interests
Erosion of national sovereignty
Intergovernmental organizations (IGOs) World Bank, World Trade Organization International Monetary Fund
Privatization of interests
Loss of social responsibility
Creation of common language, currency, and culture
Need to facilitate global consumption
Images
Celebrity
Advertising
Propaganda
Suggestible consumers
Authoritarianism
Globalization
Efficiency
Productivity
Elasticity
Profitability
End to parochialism and religious conflicts
Promotion of social mobility
Other than on these issues, global market capitalism and democratic nation-states are not similar
No defined place or mission
Electronic relationships
Virtual employees
Robots (automation) Temps (entrepreneurial employees)
Socialization of risk for corporations
Isolation of risk for individuals
Enforcement of contracts
Removal of regulation and restraints
Minimizing public effects of private acts
Economic consequences of personal decisions mitigated
Employment and environmental issues not enforced
3% vs 30% agriculture 58% vs 18% service industries Imbalanced resource allocation Increased demand from South as development advances Resistance from North to giving up resource share
Modern Capitalism
Products manufactured for profit Met unmediated needs of consumers
Postmodern Capitalism
Needs manufactured for profit Met the mediated needs of producers
The infinite needs of the soul over the finite needs of the body
Selling spirit, pop culture, and lifestyles Advertising budgets and branding Colonization of all available space
Advertorials and infomercials
Product placement and promotion masked as magazines
Public interest defined as information about product choice
Blurring of lines between Economically Developed Countries and Less Economically Developed Countries
Blurring of lines between democratic and authoritarian governments
Increasing interdependence and power of transnational actors IGOs (Intergovernmental Organizations) NGOs (Nongovernmental Organizations) TNCs (Transnational Corporations)
