MGMT310 Exam 1 Study Guide: Business Context, Globalization, Ethics, and Strategy, Study Guides, Projects, Research of Business Economics

This comprehensive study guide for mgmt310 exam 1 covers key concepts in business management, including the business context, globalization, ethics, and strategy. It provides a detailed overview of the course material, including definitions, theories, and examples. The guide is organized by chapter and includes key topics, subtopics, and relevant questions for review. It is a valuable resource for students preparing for their first exam in mgmt310.

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MGMT310 Exam 1 Study Guide
EXAM 1 STUDY GUIDE
Chapter 1
How can we describe the business context of today?
What are the three pillars of management? How do they influence one another?
What is the difference between management and leadership?
What are the different skills that managers need?
How does the intensity of skills change across different levels of management
(frontline vs. middle vs. executive)?
Historical Perspectives on Business
oWhat is the bureaucratic organization structure? Examples?
oWhat were the characteristics of scientific management theory?
oWhat were the characteristics of the human relations movement?
oWhat was the contingent view of management?
Changing Perspectives on the Purpose of Business
oWhat is the business environment?
oWhat is the manager view?
oWhat is the shareholder view?
oWhat is the stakeholder view?
oDescribe the stakeholder mapping process. Why is this important according to
the stakeholder view?
Stakeholder Management Processes
oBe able to describe and identify the various elements of stakeholder management
including:
Strategic review process
Environmental scanning
Scenario building
Contingency planning
Trend analysis
oWhat is contextual intelligence? Why do managers need it? How do you gain
contextual intelligence?
Managing Uncertainty
oHow do contextual factors impact uncertainty?
oWhat might happen if managers underestimate or overestimate the degree of
uncertainty in their business environment?
Chapter 2
Describe how changing contextual forces in the global business environment impact the
competitive position of a firm.
What is globalization? How has it shaped the business landscape?
Be able to identify the various global trade agreements: World Bank, IMF, GATT,
and WTO
oWhat were the three principles of the GATT?
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MGMT310 Exam 1 Study Guide

EXAM 1 STUDY GUIDE

Chapter 1

  • How can we describe the business context of today?
  • What are the three pillars of management? How do they influence one another?
  • What is the difference between management and leadership?
  • What are the different skills that managers need?
  • How does the intensity of skills change across different levels of management (frontline vs. middle vs. executive)?
  • Historical Perspectives on Business o What is the bureaucratic organization structure? Examples? o What were the characteristics of scientific management theory? o What were the characteristics of the human relations movement? o What was the contingent view of management?
  • Changing Perspectives on the Purpose of Business o What is the business environment? o What is the manager view? o What is the shareholder view? o What is the stakeholder view? o Describe the stakeholder mapping process. Why is this important according to the stakeholder view?
  • Stakeholder Management Processes o Be able to describe and identify the various elements of stakeholder management including: ▪ Strategic review process ▪ Environmental scanning ▪ Scenario building ▪ Contingency planning ▪ Trend analysis o What is contextual intelligence? Why do managers need it? How do you gain contextual intelligence?
  • Managing Uncertainty o How do contextual factors impact uncertainty? o What might happen if managers underestimate or overestimate the degree of uncertainty in their business environment? Chapter 2
  • Describe how changing contextual forces in the global business environment impact the competitive position of a firm.
  • What is globalization? How has it shaped the business landscape?
  • Be able to identify the various global trade agreements: World Bank, IMF, GATT, and WTO o What were the three principles of the GATT?
  • What is the comparative advantage theory and how does it support free trade agreements?
  • External Environment

o Conflict of interests o Insider trading o Trade secrets o Bribery o Whistle-blowing

  • What is corporate social responsibility?
  • Explain the ethical, legal, and financial obligations of a business and how they influence a firm’s approach to corporate social responsibility.
  • What is corporate social responsiveness? What are the three behaviors of responsive firms?
  • What are the arguments for and against CSR?
  • How can CSR be strategic?
  • Be able to describe the four-step process to implementing CSR. Chapter 4
  • What is strategy?
  • Be familiar with the historical roots of strategy.
  • How are the rules of engagement in war and in business similar?
  • What are the steps to creating a strategic framework for a firm?
  • What are the two main perspective of the purpose of a business?
  • Why does a manager need to analyze the internal and external environments of a firm?
  • What are goals? What are core competencies? What is the ultimate goal?
  • What is a vision? A mission? An objective?
  • What are the benefits of an effective mission statement?
  • What are the steps for strategy formulation?
  • What is strategic position?
  • How do managers define their strategic position?
  • What are the three components of strategy?
  • Describe how a firm can achieve competitive advantage by defining specific activities, making trade-offs among activities, and creating fit among the activities.
  • What are the criteria for evaluating the quality of a firm’s strategy?
  • Explain the differences between business-level strategy and corporate-level strategy.
  • Explain the advantages and disadvantages of different global strategies o Multinational strategies o Global strategies o International strategies o Transnational strategies
  • Describe the ways in which companies enter global markets o Exporting o Licensing o Franchising o Joint Ventures o Alliances o Wholly-Owned Subsidiaries

Chapter 5

  • What is business-level strategy?
  • What are the three components of strategy? -What (Products and services) -How (Process/approach) -Who (Customers)
  • Describe the way a firm competes within its industry.
  • Know and be able to explain/identify all components of the 5-Forces Model
    • Threat of New Entrants
    • Bargaining Power of Suppliers
    • Threat of Substitutes
    • Bargaining Power of Customers
    • Rivalry Among Existing Competitors
  • Explain how various forces in the external environment impact the attractiveness of an industry (i.e., under what conditions is an industry most attractive).
  • What are some limits of the 5-Forces Model?
  • Explain the resource-based view of the firm. Describe how a firm’s internal environment impacts its strategic approach. - What are the three types of resources? -Tangible resources (alone, can lead to a competitive advantage but not sustainable competitive advantage) -Intangible resources (lead to a sustainable competitive advantage) -Human resources (lead to a sustainable competitive advantage) - How does a firm develop competitive advantage according to this viewpoint?
  • What is a SWOT analysis? What does it do for a firm?
  • Describe a firm’s value chain. o What is a value chain analysis? -Value chain analysis is a strategy tool used to analyze internal firm activities o What are primary vs. support activities? -Primary activities: physical creation of product and its sale to customers -Support activities: support the primary activities
  • What is competitive advantage?
  • Describe how a firm can generate competitive advantage through one of three generic strategies: o Cost leadership: A company that pursues a cost leadership strategy aims to provide a product or service at as low a price as possible to a broad audience. o Differentiation: Seeks to be unique in its industry along a dimension or a group of dimensions that are valued by consumers and command a premium price. -Compete on uniqueness -Long-term profitability -> price premium exceeds the extra costs incurred in being unique