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Top-Down Processing. THE CHT. Processing of information is guided by higher-level mental processes. As we construct perceptions we draw on our experience ...
Typology: Study notes
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Look at the image on the
following slide. On a slip of
paper, write down what you see
and what you perceive as you
look a the image.
Did you see a dog or some sort of animal in the middle of the image? Did you see a person or a creature swimming in a lake? Did you see a killer clown? Those are just some of the responses that people often give when asked what they see in this image.
And they’re all wrong!
We all see the same thing...the black blotches on a white background. That’s what you saw which would be the same for everyone. However, when those patterns and colors made their way into your brain, your brain took put them together and using information it had already built up in your mind, perceived them as being the dog, the swimmer, or even the clown.
Sensation = Bottom-Up Processing
Perception = Top-Down Processing
Perception
Processing of information is guided by higher-level mental processes. As we construct perceptions we draw on our experience and expectations. The brain has taken the information and using what it already knows, gives us a perception. This is “Top-Down Processing.”
Did you read the bottom of this slide as “THE CAT?” Probably so, but does it doesn’t really say that? The A in CAT actually looks more like an H, but our brain, using its previous experiences and expectations, told us the middle letter was an A because we know the word CAT.
ACTIVITY: Top-Down Processing
Take 30 seconds and try to read the following passage to yourself:
“Goccdrnia to hscheearcr at emabrigdc
yinervtisu, it teosn'd rttaem in tahw rredo
the stteerl in a drow are, the ylno tprmoetni
gihnt is taht the trisf and tsal rtteel be at the
tghir eclap. The tser can be a lotat ssem
and you can litls daer it touthiw a morbelp.
Siht is ecuseab the nuamh dnim seod not
daer yrvee rtetel by fstlei, but the drow as a
elohw.”