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It is not mine. Its one of the presentations from our professor for lectures. I hope it can help someone.
Typology: Lecture notes
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Material possessions signify some aspects
of one’s sense of self and identity.
Parents buy necessities for their family
because it is symbolic of their need to
provide “security”.
The possession of material things also
indicates one’s status in the society.
UTILITY
Concerned with how things serve a practical
purpose.
SIGNIFICANCE
concerned with the meaning assigned to the
object.
It is concerned with how objects become powerful
symbols/icons of habit and ritual which can be
quite separate from their primary function.
2. Body Parts
Body parts are among the most central parts
of the extended self.
Cathexis – the process of investment of
mental or emotional energy in a person, object
or idea.
When a body part is more highly cathected,
there is greater use of grooming products to
care for this part of the body.