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Validation process on Entrepreneurship. Guide, Quick sample, and study guide., Study Guides, Projects, Research of Entrepreneurship

Bicol University (BU)Entrepreneurship

Validation process on Entrepreneurship. Guide, Quick sample, and study guide.

Typology: Study Guides, Projects, Research

2020/2021

Uploaded on 01/28/2021

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12/07/2018
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DESIGN THINKING WORKSHOP
ON TECHNOPRENEURSHIP AND INNOVATION
University Cohort Incubation Program
SPEARHE ADED BY: BatStateU Center for Tec h n o p re n e u rs h i p & In nova tion
IN C OO PERAT ION WITH : BU-Center for Technology Commercialization and Enterprise Development
SIMPLIFIED VALIDATION PROCESS
UNIVERSITY COHORT FOR
TEACHING TECHNOPRENEURSHIP
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DESIGN THINKING WORKSHOP

ON TECHNOPRENEURSHIP AND INNOVATION

University Cohort Incubation Program

SP EA R H EA D E D BY: B atState U C e n te r fo r Te ch n o p re n e u rsh ip & In n o vatio n IN C O O P E R AT IO N W IT H : B U - C e n te r fo r Te ch n o lo g y C o m m e rcia lizatio n a n d E n te rp rise D e ve lo p m e n t SIMPLIFIED VALIDATION PROCESS U NIVERSITY CO HO RT FO R TEACH ING TECH NO PRENEU RSH IP

OUTLINE of PRESENTATION

HOW DO WE USE THE VALIDATION PROCESS
TO PROVE PRODUCT-MARKET FIT?
GROUP
ACTIVITY
PRESENTATION OF
OUTPUT

Simplified Validation Process

Validation Process Hypothesis Design an Experiment Test Identify Success Criteria Pivot! Pursue! Success Failure

Design Experiment

VALIDATION BOARD

  • simple tool for testing out your latest startup and

product ideas

  • goal of using the validation board is to help

entrepreneurs all over the world get out of the

building and talk to customers

  • So many products fail because they aren’t solving a

problem that customers care about

`

SIMPLIFIED VALIDATION BOARD

Customer

Segment

Problem

Solution

Experiment

Success Metric

Result

Action

Choose one of your identified customer segments. Note: One customer per validation board What is the problem of your identified customer that you want to solve? What solution do you propose? H o w w ill yo u va lid ate? (In te rv iew / S e ll / C o n cie rge ) How will you know if you are successful? (Set a target outcome) Simulate / Imagine results Pivot! or Pursue! Experimental Plan

Validation Methods

1. INTERVIEW / EXPLORE

> Find the customer’s pain

2. PRE-SELL / PITCH

> Measure the Demand

3. CONCIERGE

> Product

Method 1: Exploration / Interview

  • This method is usually used if you have little

information about your idea

  • Goal is to find the pain points of the

customers

Method 1: Exploration Method 2: Pitch/ Pre-Sell

  • It involves pitching a specific solution to the

customer even before the product has been

built.

  • Examples:
    • Email - Landing page
    • Cold call - Fake Ads

“Fail Fast. Learn Faster” “Good Founders never FAIL. They just PIVOT.”

Any questions?

Group Activity:

Design your Validation Board

Presentation:

Validation Boards (3 mins)

SP EA R H EA D E D BY: IN C O O P E R AT IO N W IT H : BatStateU Center for Technopreneurship & Innovation Bicol Region Food Innovation & Commercialization Center