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Economies of scale, the cost advantages that businesses can exploit by expanding their production in the long run. Economies of scale lead to lower unit costs, improved productive efficiency, and potential competitive advantages. various types of economies of scale, including internal economies, marketing economies, managerial economies, financial economies, and network economies. Real-world examples of businesses like TNT and industries such as personal computers and digital cameras are provided to illustrate the concept.
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This chapter focuses on long run costs, the effect of economies of scale on unit costs and the effects of economies of scale on prices and competition in markets. What are economies of scale? Economies of scale are the cost advantages that a business can exploit by expanding their scale of production in the long run. The effect is to reduce the long run average (unit) costs of production. These lower costs are an improvement in productive efficiency and can benefit consumers in the form of lower prices. But they can also give a business a competitive advantage too! Long Run Output (units per month) Total Costs (£s) Long Run Average Cost (£s per unit) 1,000 8,500 8. 2,000 15,000 7. 5,000 36,000 7. 10,000 65,000 6. 20,000 120,000 6. 50,000 280,000 5. 100,000 490,000 4. 500,000 2,300,000 4. There are many different types of economy of scale and depending on the particular characteristics of an industry, some are more important than others.
b. Specialization of the workforce : Larger businesses split complex production processes into separate tasks to boost productivity. The division of labour in mass production of motor vehicles and in manufacturing electronic products is an example. c. The law of increased dimensions. This is linked to the cubic law where doubling the height and width of a tanker or building leads to a more than proportionate increase in the cubic capacity – this is an important scale economy in distribution and transport industries and also in travel and leisure sectors.
Why are economies of scale important for a business such as TNT? What types of economies of scale might the business be able to exploit in the long run? External economies of scale External economies of scale occur within an industry. Examples of external economies of scale include the development of research and development facilities in local universities that several businesses in an area can benefit from and spending by a local authority on improving the transport network for a local town or city. Likewise, the relocation of component suppliers and other support businesses close to the main centre of manufacturing are also an external cost saving. Diseconomies of scale A firm may eventually experience a rise in average costs caused by diseconomies of scale. Diseconomies of scale a firm may experience relate to:
Protecting monopoly power: Economies of scale might be used as a barrier to entry – whereby existing firms can drive prices down if there is a threat of the entry of new suppliers Suggestions for further reading on economies of scale GM installs world's biggest rooftop solar panels (Guardian, July 2008) How world's biggest ship is delivering our Christmas - all the way from China (Guardian) The scaling back of General Motors (Tutor2u economics blog, July 2009) Formula 1 and external economies of scale (Tutor2u economics blog, December 2008) Economies of scale and giant wind farms (Tutor2u economics blog, December 2008) Making 3 million pizzas a week – inside the Goodfella’s Pizza factory (BBC news, December 2008) Economies of scale in printing (Tutor2u economics blog, March 2008) Cost headache for games developers (BBC news, December 2007) Salad production on a massive scale (BBC news, June 2008) Consoles look to hit their stride (BBC news, July 2008) Mobile web reaches critical mass (BBC news, July 2008)