WRITING AN EXECUTIVE SUMMARY, Exams of Business Accounting

What should an executive summary do? Provide a brief summary of the report by: • Informing the reader about the subject matter involved. • Stating ...

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2021/2022

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WRITING AN EXECUTIVE SUMMARY
As part of some business assignments you may be asked to include an
executive summary for your work. This will usually form part of a report-style
assignment.
Your course team should provide guidance on the expected structure and
approach for producing your assignment, but these are some general tips on
how to produce an executive summary:
What should an executive summary do?
Provide a brief summary of the report by:
Informing the reader about the subject matter involved
Stating the key findings or arguments, and the conclusions of the report
Outlining any major recommendations made by the report
Mentioning any key limitations of the report
For some assignments it is expected that an executive summary will be
aimed at the management of a company, and so will be written with this
in mind
It is generally written in a consistent tense (i.e. if you begin by saying “this
report has…” then keep referring to it in the past tense throughout the
executive summary).
What shouldn’t an executive summary do?
Introduce the report (that is what the introduction is for!)
Explain or explore the topic, findings or conclusions
Talk about the report in a vague way (it should be very specific and
focused)
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WRITING AN EXECUTIVE SUMMARY

As part of some business assignments you may be asked to include an executive summary for your work. This will usually form part of a report-style assignment. Your course team should provide guidance on the expected structure and approach for producing your assignment, but these are some general tips on how to produce an executive summary:

What should an executive summary do?

Provide a brief summary of the report by:  Informing the reader about the subject matter involved  Stating the key findings or arguments, and the conclusions of the report  Outlining any major recommendations made by the report  Mentioning any key limitations of the report  For some assignments it is expected that an executive summary will be aimed at the management of a company, and so will be written with this in mind It is generally written in a consistent tense (i.e. if you begin by saying “this report has…” then keep referring to it in the past tense throughout the executive summary).

What shouldn’t an executive summary do?

 Introduce the report (that is what the introduction is for!)  Explain or explore the topic, findings or conclusions  Talk about the report in a vague way (it should be very specific and focused)

Abstract or executive summary?

 Abstracts are usually found at the beginning of a dissertation or research project  They briefly summarise the entire piece of work (so you should be able to tell what the project does just by reading the abstract)  An executive summary is therefore very similar to an abstract, but generally only occurs in a report  However , your course team may have specific requirements for your executive summary, so ensure that you adhere to these if they differ to the advice given here

One example of an executive summary

  1. This report discusses the impact of the global economic crisis of 2007 on the British glove-puppet industry, focusing specifically on Happy Hands Ltd. - This is the subject matter of the report
  2. A PESTEL analysis is conducted, and market data is used to examine the implications for the industry, based on identified issues. All calculations and figures are reproduced in the appendices. These are the methods employed
  3. The results of the analysis suggest that the impact of the crisis on the British glove-puppet industry are comparably less significant than for other British industries, and Happy Hands’ profits have increased despite the downturn, due to a number of key strategic alliances with Chinese puppet distributors. These are the findings
  4. The report argues that Happy Hands is in a positive financial position, despite the recession. While the entire industry is experiencing longer- term implications of economic and environmental influences, such as the European Glove Puppet directive of 2009, Happy Hands’ relationship with the Beijing Puppet Warehouse has enabled them to outsource their supplies and enjoy greater market freedom. These are the conclusions