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METAVERSE

What is

Metaverse?

The metaverse is described as

the inevitable evolution of the

internet.

• In science fiction, the

"metaverse" is a hypothetical

iteration of the Internet as a

single, universal, and immersive

virtual world that is facilitated by

the use of virtual reality (VR).

Why is the Metaverse

important?

"Metaverse" became a household word when

Facebook rebranded its corporate identity to

Meta in October 2021 and announced plans to

invest at least $10 billion in the concept that

year. In addition to Meta, tech giants including

Google, Microsoft, Nvidia and Qualcomm are

also investing billions of dollars in the

concept.

• Today, companies use the term to refer to

many different types of enhanced online

environments. These range from online video

games like Fortnite to fledgling virtual

workplaces like Microsoft's Mesh or Meta's

Horizon Workrooms to virtual dressing rooms

and virtual operating rooms.

How does the

Metaverse

work?

Lauren Lubetsky, senior manager at Bain &

Company, speaking in a session on the metaverse

at the 2022 MIT Platform Strategy Summit,

outlined three possible scenarios:

The metaverse remains a domain of niche

applications, used by consumers for

entertainment and gaming but stopping well

short of an all-encompassing virtual reality.

• The metaverse is controlled by large competing

ecosystems -- for example, Apple and Android

meta worlds -- with limited interoperability.

The metaverse is a dynamic, open and

interoperable space, much like the internet but

in 3D.

Seven layers of Metaverse

Experience Discovery Creator

economy

Spatial

computing

Decentralization Human interface Infrastructure

BY LORENZO SECCI