COGNITIVE LEARNING THEORY:LATENT LEARNING
In the early days of behaviorism, the focus of Watson, Skinner, and many of their followers was
on observable, measurable behavior. Anything that might be occurring inside a person or animal’s
head during learning was considered to be of no interest to the behaviorist because it could not be
seen or directly measured. The continued interest in the mind was followed, in the 1950s and
1960s, by the interest in cognition, the mental events that take place inside a person’s mind while
behaving, began to dominate experimental psychology. Many behavioral psychologists could no
longer ignore the thoughts, feelings, and expectations that clearly existed in the mind and that
seemed to influence observable behavior and eventually began to develop a cognitive learning
theory to supplement the more traditional theories of learning (Kendler, 1985). Three important
figures often cited as key theorists in the early days of the development of cognitive learning theory
were the Gestalt psychologists Edward Tolman and Wolfgang Kohler, and modern psychologist
Martin Seligman.
Much learning can be explained by classical and operant conditioning. But, as we have seen, even
basic conditioning has “mental” elements. As a human, you can anticipate future reward or
punishment and react accordingly. There is no doubt that human learning includes a large
cognitive, or mental, dimension (Lefrançois, 2006).As humans, we are greatly affected by
information, expectations, perceptions, mental images, and the like. Cognitive learning refers to
understanding, knowing, anticipating, or otherwise making use of information-rich higher mental
processes. Cognitive learning extends beyond basic conditioning into the realms of memory,
thinking, problem solving, and language.
Cognitive Maps
How do you navigate around the town you live in? Have you simply learned to make a series of
right and left turns to get from one point to another? More likely, you have an overall mental
picture of how the town is laid out. This cognitive map acts as a guide even when you must detour
or take a new route (Foo et al., 2005). A cognitive map is an internal representation of an area,
such as a maze, city, or campus. Even the lowly rat — not exactly a mental giant learns where food
is found in a maze, not just which turns to make to reach the food (Tolman, Ritchie, & Kalish,
1946). If you have ever learned your way through some of the levels found in many video games,
you will have a good idea of what a cognitive map is. In a sense, cognitive maps also apply to
other kinds of knowledge. For instance, it could be said that you have been developing a “map” of
psychology while reading this book. That’s why students sometimes find it helpful to draw pictures
or diagrams of how they envision concepts fitting together.
Latent Learning
Cognitive learning is also revealed by latent (hidden) learning. Latent learning occurs without
obvious reinforcement and remains hidden until reinforcement is provided (Davidson, 2000).
Here’s an example from a classic animal study: Two groups of rats were allowed to explore a
maze. The animals in one group found food at the far end of the maze. Soon, they learned to rapidly
make their way through the maze when released. Rats in the second group were unrewarded and
showed no signs of learning. But later, when the “uneducated” rats were given food, they ran the
maze as quickly as the rewarded group (Tolman & Honzik, 1930). Although there was no outward
