Understanding Media, Literacy, Information & Technology: Media and Information Literacy, Study notes of Humanities

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st

Quarter Media and Information Literacy

Week 1

Lesson: Introduction to Media and Information

Literacy

I. Preliminaries

I. Objectives A. Content Standards: The learner demonstrates understanding of media and information literacy and related concepts. B. Performance Standards The learner organizes a creative and interactive symposium for the community focusing on being a media and information literate individual. C. Most Essential Learning Competencies  Describes how communication is affected by media and information.  Identifies the similarities and differences of media literacy, information literacy, and technology literacy  Editorializes the value of being a media and information literate individual.  Identifies characteristics/describes a responsible uses and competent producers of media and information  Shares to class media habits, lifestyles and preferences. II. Content: Introduction to Media and Information Literacy

Concept Note!

Media and Literacy

WHAT IS MEDIA? Media that are used to communicate to a larger group of people Media that are used to communicate to a individual group of people Media that are used for entertainment WHAT IS LITERACY? “The ability to decode message”

✔Evaluate ✔Effective Use ✔Communicate To become lifelong learners, we need to know not just how to learn, but how to teach ourselves. We must acquire the skills necessary to be independent, self-directed learners. An information literate person should be able to: Identify information needs and determine the extent of information needed. Clearly and concisely define the question to be answered, and realize that the question may evolve. Locate and retrieve appropriate sources of information. o Understand the structure of information: how is it produced, disseminated, organized, cataloged, stored, and retrieved, and how these factors vary by discipline. For example, how do scholars or professionals keep up to date in and contribute to their field. o Use indexes and other search tools effectively and efficiently to find specific resources (e.g., select appropriate tools, formulate search strategies, use appropriate search techniques, evaluate results) Evaluate information and its sources critically. o Understand different types of sources and formats, and how to use them. o Evaluate the relevance and reliability of the information retrieved. Synthesize the information retrieved, integrate it into one's current knowledge base, and successfully apply it to the original information need. Present this newly acquired knowledge so that others can use it. o Determine the audience's needs and the best presentation format; know the standards and criteria for presenting information in the relevant subject/field/discipline. o Properly cite sources: direct the audience to sources of further information and acknowledge one's sources. Translate these abilities and concepts to new projects and disciplines.

TECHNOLOGY LITERACY

Technology literacy is the ability of an individual, working independently and with others, to responsibly, appropriately and effectively use technology tools to access, manage, integrate, evaluate, create and communicate information. Technology Literate Have abilities to:

✔Understand and Use ✔Read and Interpret ✔Reproduce ✔Evaluate Seatwork No. 1 Answer the following questions!

1. Why do you have to be a media and information literate person?
2. How does this help you to become successful in this technology-oriented society? Seatwork No. 2 Answer the following questions!
3. What is Media and Information Literacy?
4. What is Media literacy?
5. Information Literacy?
6. Technology Literacy?

Seatwork No. 4 Directions: Complete the Venn diagram below to show the comparison and contrast of Media Literacy, Information Literacy and Technology Literacy

Activity 2 : Answer Me!

Directions: Read the sentence carefully and write your answer before each number.

1. Which group is made up entirely of media?

a. Newspapers, journal entries, social networks b. Magazines, websites, phone calls c. Books, video games, TV shows

2. Which phrase most accurately describes the relationship between bias and media? a. If a piece of media is biased, it has no value b. Bias can be avoided easily c. Biased media is more interesting d. All media has a bias
3. What's the best reason to be skeptical of media? a. It rarely makes any sense. b. It can have hidden agendas. c. It never conveys valuable information. d. It's mostly full of lies.
4. Decode is to media as ______ is to mystery. a. Comment

b. Listen c. Solve d. Ignore

5. Which of the following is an example of product placement? a. A TV character using a brand name cell phone. b. The president giving a speech on the economy. c. Eating popcorn at the movies. d. Switching from cable TV to a satellite dish.
6. Most media images are: a. Unaltered b. Positive portrayals c. Ineffective d. Manipulated
7. What's the most likely reason for an ad to feature famous musicians? a. The musicians are fans of the product being advertised. b. Song lyrics are very persuasive. c. They connect products to fame and wealth. d. Everybody loves music.
8. Which article headline is most sensational? A C B D

Activity 4: CROSSWORD

Activity 5: Collecting Information