Cosmetics 4
life
By Joyce, Natasha & Afsoon
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Cosmetics 4 Life: A Sustainable Business Plan for Eco-Friendly Cosmetics, Study notes of Mathematics
A business plan for a cosmetic company named 'cosmetics 4 life,' focusing on sustainable packaging solutions. The company aims to revolutionize the cosmetics industry by using water-soluble packaging made from pva plastic, reducing greenhouse gases and plastic waste. The plan covers various aspects, including target market, business objectives, market research, competitive advantages, financial projections, and marketing strategies. It also addresses the company's vision for future product development and expansion, emphasizing environmentally friendly and innovative approaches to cosmetic packaging and product design. A comprehensive overview of the business's potential impact on sustainability and consumer preferences.
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2022/2023
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Cosmetics 4
life
By Joyce, Natasha & Afsoon
Entrepreneurial skills Leadershi p Creativity Problem solving Communic ation
product
- (^) Packaging made of PVA plastic which is water soluble
- (^) These are some samples of some of our products
Target market
- (^) People who wants to reduce landfill
- (^) People who love makeup and cosmetics
- (^) People who wants to try out something different
- (^) People who wants to try a range of different products
Market research primary research Secondary research
- (^) Consumer surveys:
- (^) This could include online questionnaires and in person focus groups in order to gauge interest in sustainable packaging and gather feedback to improve certain features of the product
- (^) Product testing :
- (^) This could include prototype testing with target consumers and usability studies to assess ease of dissolving packaging - (^) Academic studies: - (^) This could include exploring the environmental impacts of cosmetic packaging and consumer attitudes to eco friendly products - (^) Governmental and NGO data: - (^) This could include reference to regulations on cosmetic packaging and environmental statistics related to plastic waste
competition To succeed and avoid the influence of competitors, cosmetics 4 life would have to differentiate itself through superior technology, strategic partnerships, and effective marketing. Focusing on the aim of success for our business, several competitors and potential threats could emerge.
finance
- (^) PVA plastics cost £3,064.78 per tonne
- (^) An average weight of a cosmetic
package weights 8 grams > 0.
tonne
- (^) 1 package : £3,064.78 x 0.000008 = £0.
- (^) Product (lipgloss) : £1.
- (^) Product (toner) £2.
- (^) 1 lipgloss (cost) : £
- (^) 1 toner (toner) : 2.
- (^) 50 workers cost £3,628,093.44 per year
- (^) Advertising fee £39,
- (^) Melting & mixing : £19,374.
- (^) Filling machines : £24,514.
- (^) Heating and cooling equipment : £6,643.
- (^) Packaging equipment : £ 9,490.
- (^) Quality control equipment : £ 8,541.
- (^) Miscellaneous equipment : £2,688.
- (^) Safety equipment : £3,558.
- (^) Total : £74,812. Source of finance : Bank
prices
- (^) £5.90 for 1 lip gloss
- (^) £7 for skincare products
- (^) Selling 959,606 lip glosses in a year to achieve breakeven
- (^) Profit of I lip gloss > £3.
- (^) £74,812.52 / £3.90 = 959,
In 5 years time…
- (^) If cosmetics 4 life is successful over the next five years, we would like to explore new exciting features to improve and change the design of our products. This could affect: