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Identifying Strengths & Weaknesses in Nursing Studies: SWOT Analysis, Lecture notes of Nursing

University of BrightonNursing

A detailed explanation of swot analysis, a valuable method for identifying strengths, weaknesses, opportunities, and threats related to a shared purpose or aspect of care in nursing studies. Instructions on how to conduct a swot analysis individually or in a group setting, as well as tips for effective use. This information can be useful for university students, high school students, or lifelong learners preparing for nursing-related courses or exams.

Typology: Lecture notes

2021/2022

Uploaded on 09/27/2022

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Foundation!of!Nursing!Studies!2015!
!
!
SWOT!Analysis!
!
What%is%a%SWOT%analysis?%
A! SWOT! analysis! is! a! useful! method! that! can! help! you! to! identify! the! strengths,! weaknesses,!
opportunities! and! threats!relating!to!your!shared!purpose!or!an! aspect! of! care! that! you! want! to!
improve.!These!can!then!be!used!to!inform!the!action!planning!process.!
• Strengths:!Those!factors! that!are!likely!to!have!a!positive!effect! on,!or!help!you!to!achieve!your!
shared!purpose!!
• Weaknesses:! Those! factors! that! are! likely! to! have! a! negative! effect! on,! or! be! a! barrier! to!
achieving!the!shared!purpose!!
• Opportunities:!Those! external!factors!that! have!not!previously! been!considered,!that! are!likely!
to!have!a!positive!effect!on,!or!help!you!to!achieve!your!shared!purpose!!
• Threats:!Those!external!factors! that! are! likely! to! have! a! negative! effect! on,! or! be! a! barrier! to!
achieving!the!shared!purpose,!or!make!the!shared!purpose!unnecessary!or!unachievable!
%
How%do%I%use%a%SWOT%analysis?%
A!SWOT!analysis!is! most! effective! if! it! is! done!in!collaboration!with!the! people! who! have! created!
the!shared!purpose.!Ideally!the!method!should!be!used!in!a!group!setting,!but!if!this!is!not!possible,!
you!could!invite! people!to!contribute!individually!and! then!use!a!communal!space!(e.g.!staff!notice!
board)!to!share!responses!and!agree!actions.!
!
Method%1:%Working%with%people%together%in%a%group:%
1. Ensure! that! everyone! is! clear! about! the! focus! of! the! SWOT! analysis! –! this! could! be! the!
shared!purpose!or!an!objective/goal!that!the!group!are!working!towards!
2. First,! working! individually,! ask! people! to! consider! all! four! areas! N! SWOTs! (see! template!
below)! in! relation! to! the! shared! purpose,! objective/goal.! This! can! be! done! by! writing! on!
individual!copies!of!the!template,!or!using!sticky!notes!(one!idea!per!sticky!note)!
3. Then!ask!people!to!share!their!ideas!and!collate!all!the!responses!on!a!flip!chart!
4. Invite!people!to!sort!and!identify!common!themes!!
5. Ask!group!to!prioritise!the!themes!that!require!actions!
6. Ask!group!to!write!SMART!actions!(see!Action!Planning!section)!
!
Method%2:%Working%with%people%individually:%
1. Ensure! that! everyone! is! clear! about! the! focus! of! the! SWOT! analysis! –! this! could! be! the!
shared!purpose!or!an!objective/goal!that!the!group!are!working!towards!!
2. Ask!the!person! to! consider! all! four! areas! N! SWOTs! (see! template! below)! in! relation! to! the!
shared!purpose,! objective/goal!and!to! share! their!ideas! by! writing!on!an! individual!copy!of!
the!template!
3. Collect!and!collate!all!the!individual!responses!on!a!flip!chart!
4. Sort!and!identify!common!themes!!
5. Share! the! collated! and! themed! responses! with! participants! asking! them! to! consider! and!
provide!feedback!on!the:!
!
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SWOT Analysis

What is a SWOT analysis? A SWOT analysis is a useful method that can help you to identify the strengths, weaknesses, opportunities and threats relating to your shared purpose or an aspect of care that you want to improve. These can then be used to inform the action planning process.

  • Strengths: Those factors that are likely to have a positive effect on, or help you to achieve your shared purpose
  • Weaknesses: Those factors that are likely to have a negative effect on, or be a barrier to achieving the shared purpose
  • Opportunities: Those external factors that have not previously been considered, that are likely to have a positive effect on, or help you to achieve your shared purpose
  • Threats: Those external factors that are likely to have a negative effect on, or be a barrier to achieving the shared purpose, or make the shared purpose unnecessary or unachievable How do I use a SWOT analysis? A SWOT analysis is most effective if it is done in collaboration with the people who have created the shared purpose. Ideally the method should be used in a group setting, but if this is not possible, you could invite people to contribute individually and then use a communal space (e.g. staff notice board) to share responses and agree actions. Method 1: Working with people together in a group:
    1. Ensure that everyone is clear about the focus of the SWOT analysis – this could be the shared purpose or an objective/goal that the group are working towards
    2. First, working individually, ask people to consider all four areas -­‐ SWOTs (see template below) in relation to the shared purpose, objective/goal. This can be done by writing on individual copies of the template, or using sticky notes (one idea per sticky note)
    3. Then ask people to share their ideas and collate all the responses on a flip chart
    4. Invite people to sort and identify common themes
    5. Ask group to prioritise the themes that require actions
    6. Ask group to write SMART actions (see Action Planning section) Method 2: Working with people individually:
    7. Ensure that everyone is clear about the focus of the SWOT analysis – this could be the shared purpose or an objective/goal that the group are working towards
    8. Ask the person to consider all four areas -­‐ SWOTs (see template below) in relation to the shared purpose, objective/goal and to share their ideas by writing on an individual copy of the template
    9. Collect and collate all the individual responses on a flip chart
    10. Sort and identify common themes
    11. Share the collated and themed responses with participants asking them to consider and provide feedback on the:

2 a. Accuracy of theming b. Priorities for action – you could ask people to select their top 3 priorities using coloured stickers

  1. Once priorities have been identified, share and invite people to contribution their ideas for SMART actions Tips for using a SWOT analysis:
  • Ask people to write clear, unambiguous statements e.g. ‘We communicate well within the multi-­‐disciplinary team’ rather than ‘Good communication’
  • Prioritise 3 or 4 actions so that the team can focus on the most significant factors. It can be helpful to identify those that will be quicker to achieve and those that might take longer and chose a selection of both