a license to print money?
ecommerce economic$
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Ecommerce Economic - E-Commerce - Lecture Slides, Slides of Fundamentals of E-Commerce
Students of Communication, study E-Commerce as an auxiliary subject. these are the key points discussed in these Lecture Slides of E-Commerce : E-Commerce, Customer Data, Automated Recommender, Recommendations, Networks, Web Path, Analysis, Purchase Prediction, Design Algorithms, Visitors
Typology: Slides
2012/2013
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a license to print money?
ecommerce economic$
Outline
is eCommerce cheap or expensive?
how much money will you make?
the work involved
putting together a budget
discuss any eCommerce issues
“I have a budget of £2000, can
you build me a site like John
Lewis?”
Building a store involves?
Design - how much of a project should this be?
Build - how long will this take?
What else is involved?
How do you work out what to charge the client?
what’s in an ecommerce project?
Planning
Design
Implementation
Integration
Project Management
On-going Site Management
Marketing
Design
Graphical design (within brand guidelines)
Conversion of design into templates and style sheets
Mobile design
Implementation
Product modelling and database design Promotion design and logic Design of decision support tools to help shoppers select, choose and experience Writing of all text pages Design and implementation of CRM integration Design of testing regime and tools Implementation within shopping software, CMS or from scratch Photography Collection and manipulation of content Testing of business logic Testing with users Testing for DDA compliance Cross browser and platform testing including mobile