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Linguistic and social behaviors are based on commonalities, regularities, routines, which are shared, recognizable (subconsciously), accepted by members of a given community.
Tipologia: Appunti
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Pragmatics, saltare la parte riguardo ai corpora
La cultura è l’insieme di ciò che diamo per scontato, il nostro modo di interpretare le cose. All’interno della cultura vi è l’ideologia ovvero l’insieme di idee che decidiamo di condividere riguardo a cosa è giusto e cosa è sbagliato.
Linguistic and social behaviors are based on commonalities, regularities, routines, which are shared, recognizable (subconsciously), accepted by members of a given community. They are so easy recognizable that by observing the way people talk or believe, we recognize the mas representative of a given culture, we understand their provenience by their expression. Being aware of what belongs to a specific culture to a given context is called the ethnographic dazzle, it means a good impression, the interpretation through which we see the other person. The idea of recognizability is lead to the idea of stereotype, an idea of generalazation. The overail of it is so strong that instances of deviation from it are considered as eccentricities. We consider things as possible but uncommon, abnormal but the stereotype stays the same. we distinguish what is part of the stereotype and what not is included in the notion of culture.
Our concept of culture is what is actually called High culture that is something you can learn because is something that is taught relevant to a restricted body of knowledge (literature, arts, folkore, music, artefacts etc) usually related to a very specific portion of time. Everyday culture progress thanks to people activity that are worthwhile investigated and studied. Culture is a shared system of beliefs, values, customers, ways of life, what goes on without being said, explained.
Some examples of culture:
Property and how to respect it
Marriage
Taboos
Trials
Religion
Poor\Rich
Initiation celebration for young men Female adornments Courtship practices (the more you like a person the more you show respect in italian culture, in United States for example the invitation is the first step) What is appopriate for women and for men, now the bounderies are less strict Adulteries, passional homicides, homosexuality, suicide, psychosis, deseases that were not recognized. The idea of culture has rule-making characteristics, is implicit in all sorts of human of conceptualizing reality (civilization, roles, relationship, practices, products).
A systematic definition
Series of parameters (which influence our sense of reality)
To make sense of what goes on around us to interpret what is happening A systematic definition Culture provide us a series of parameters /guidelines (which influence our sense of reality):
cellular phone even if it is something not at all necessary. Money is bad, rich people are perceived as not good we don’t represent ourselves with money. It’s something in our culture, for other people capital is not a system of belief if you’re rich God is blessing you and poor are responsible for their sense while in our culture is our fault (religious interpretation). These are in unconsciously adopted.
They are used to stereotype reality. On the bases of some stereotype we can recognize
Culture also contains stereotype to create groups, this type is dangerous and problematic because you attach to groups some qualities that are not always there, we associate some connotation to groups. Rich people are bad people. By stereotyping groups we discriminate people. Discrimination is always problematic because is based on emotion that we activate when we don’t want to do serious consideration we consider the surface our own reaction. The discrimination of some groups is based on taboos, bringer of taboos are no good and on emotion: I like or I don’t like.
The third type is taboos are kind of arbitrariorly established. Adultery is considered the worst thing ever while in United States is natural for them, people who adopted divorce stay friends. Nudity is considered in our culture bad especially in television while violence is presented every minute. Nudity could take you to have dangerous thoughts that can cause rapes and so on while in other countries where is normal they have less rapes for example. Violence in our culture is allowed and nudity is considered much worse today. In the Italian context death is associated to sex, she’s been killed and raped, there are 2 different things death is very much bad. Also Swear words and profanities are considered wrong. Cannibalism in certain situation manage you to survive, or also in some cultures is a common thing and even positive while for us is impossible to justify. It’s not easy define taboos is based on both rationality and also emotion, in order to explain why something is good or not we need taboos.
Hall 1982. The triad of culture
casual, unforced manner, although is always best to wait for the other person to take the initiative.
Gossiping: invasion of someone else’s privacy (not your own or your interlocutor’s) as a pragmatic facilitator. The more distant from you the subject of gossip (i.e. celebrities), the wider the circle of people with whom you may gossip.
The guessing game rule: never ask\say directly, find indirect ways\helpful clues to enquire\inform about your interlocutor’s\your private sphere. Ex:
Bonding talk
Language used to create positive\amicable context to facilitate interaction
Female-bonding: counter-compliment rule: cooperative\complementing rituals:
Amicable context:
Prescription of humor (i.e. irony, understatement, self-monkey, or polite hypocrisy, both in counter-compliment rituals and MIBTY rituals) to stress
Example
explanation. i.e. Bombing countries for peace, killing people for the sake of religion. Dropping bombs can be both right and wrong for different reasons.
Hegemonic ideology-power
Dynamic between ideologies
Some ideologies are born together something that is new and something against what is new.
Doxa: General knowledge of the world, framework for interpreting things including also divergent views “cultural background”:
(Every community\domain has its own doxa)
Heterodoxy: Doxa is wrong. Specific ideology, opposing\ruling out diverging views
Orthodoxy: For it heterodoxy is wrong while Doxa is right. Specific ideology, opposing\ruling out divergent views
Texts are constructed in different ways in order to the audience. There are three groups, targets of readers experts, not yet experts and non-experts. When you are writing something of a given topic you are an expert or you present yourself if you were one. Also when you write for a future expert you can’t use a standard language and also when you refer to lame man who are not interesting to know something about a certain domain.
Referential text
To expert : It’s informative, they exchange an information form
To novice (future expert) : It’s educational, textbooks, resource books to notice
To layman : It’s a popularization (when you write for someone who has no competence about a certain domain for example science or media discourse)
Persuasive text
They have to convince you about something not inform, you don’t need lots of information but only the parts that are relevant for what you are looking for.
To expert : Argumentative text, academic discourse (tesi)
To novice : Promotional not just informative they present stuff to be appealing, true information plus appealing (they can’t emphasis an aspect as advertising)
To layman : Advertising (we know that it contains lies, it’s the all purpose of advertising, fake is the soul of advertising.)
Normative text
Give order
To expert: the laws, status, codes are text for them that only expert could really understand, matter for experts who make them relevant for a specific audience
To novice: For anglophone cultures Legal texts are simplify by contracts and institutional discourse. In Italy the general idea is that everyone should know and understand.
To layman: Signs, signals, instruction
Conditions for credibility
When you’re going to read or listen the text you perceive it only if it makes sense and it’s relevant to me, it has to be credible. In utilitarian language there should be two ideas:
In persuasive texts are kind of tricky, it’s the writer to decide what is persuasive. It’s going to sound persuasive if it respects two principles: Reasonableness, it can be subjective if it is justified but in general something is reasonable if it respects some parameters:
Argumentation
How to use what is accessible through culture (doxa, cultural knowledge) and ideologies, you should introduce evidence that are in favor and against to make a point by balancing emphasizing the points in favor rhetorically neutralizing the objections of who is against.
Information accessible
When you need to present stuff according to argumentation you need to refer also to what is not in line on what you’re saying because it would not be informative but propaganda. The same happens when you have an argumentative text if it contains only positive aspects it would be advertising. Our ideological orientation makes us choose a point to say instead of another. There are some strategies. News vs. facts When you tell facts they become news. Information is the result of the process of linguistic and cognitive codification, conferring form, structure, order, logical and chronological interrelatedness (before-after, cause-effect) to co- occurring, interacting or even possibly random portions of reality. When you conform order to something without it for instance a dream you can remember it, we artificially impose order. In order to make things objective we have some parameters:
Affiliation
It’s something you can use to filter negative reactions. In any kind of community context one of the most important element to make you acceptable for your interlocutor is to make yourself reliable and deserved to be taken in consideration. Not as simple individual but as being member of a specific group of people, friends, family and so on. You can introduce as for example Sarah’s brother, gives information to make yourself recognizable by the interlocutor to collocate you in a frame, you affiliate yourself to a more specific community of reference. There are 2 possible ways to represent affiliations Mark of affiliation texting independent, external that are an introduction about yourself (profiles and acknowledgements that are credits to people who support you and the primary function to show the personal sphere you want to be perceived). Citations and bibliographical references text-internal resources , provide pieces of information about the context. They are quite subconsciously performed, natural because everytime we talk we always mention something that we have witness, speeches, ideas, we report something already performed. You can use rhetorical discourses consciously. The most effective way to convey affiliation to a school of thought is credibility
Not text-internal strategy but manifest of ideological orientation.
Typical text-internal resources to trace affiliation to a given tradition are:
In Academic Discourse there are some rules, the disciplinary consensus we cannot say wherever we want. The concept of advancement of knowledge implies the introduction of new claims proving the knowledge was uncompleted. Citations can be used to mitigate the thread, writers use a sprinkling of citations to filter a point of view and to reinforce the meaning I want to convey.
Interactional resources
Transition markers
We connect piece of information through transition markers to activate meanings. Mainly conjunctions and adverbial phrases. They can be realized through various markers: addition, alternative, comparison, cause-effect, contrastive, emphasis, time, place.
Coordinating Correlative Transition And, also, besides, in addition to
Both, and not, only, but also and…too
Additionally, besides,by the way, furthermore, in addition moreover
Addition markers : Associating meanings as if they were comparable. You present things as very much similar.
The film was long and beautiful
This is not only wrong, but also difficult to understand for this is both wrong and hard to understand.
Alternative markers : comparable but mutually exclusive.
This film was long rather than beautiful
This is either wrong or difficult to understand.
It’s not the content but it’s the way we present the meaning that make the interlocutor interpret reality.
Markers of comparison : Expliciting meanings by comparing them with other meanings.
On the one hand this film is very long, on the other , it is very beautiful.
I consider a word that is hard to understand as it were wrong
Markers of condition : Introducing meanings depending on given conditions
The film will probably be beautiful unless it is too long
Whether or not you find it hard to understand ha says it is wrong
Logical progressive markers : pointing to a given effect starting to a given cause
Logical regressive markers : pointing to a given cause starting to a given effect
Logical markers of contrast : But, Although,
Examples:
Regressive : it was snowing because it was very cold
Progressive : it was snowing so it was very cold
Contrast : it was snow even though it wasn’t very cold
It was snowing even though it was very cold. When we hear something like that we tend to attach a meaning even if actually we know that it snows at 0 degrees. In our mind we connect logical meanings through markers.