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In this document description about RELEVANCE OF COMMUNICATION, PAIBOC, purposes, audience, objections , context.
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(^) Communication helps organizations and the people in them achieve their goals.The ability to write and speak well becomes increasingly important as you rise in the org. (^) The three basic of business and administrative communication are :
(^) P- What are your purposes in writing or speaking. (^) A-Who is your audience? How do members of your audience differ? (^) I-What information must your message include? B-What reasons or reader benefits can you use to support your position?