Case Study Solution - E-Commerce - Lecture Slides, Slides of Fundamentals of E-Commerce

Students of Communication, study E-Commerce as an auxiliary subject. these are the key points discussed in these Lecture Slides of E-Commerce : Case Study Solution, Solution, Component, Financing, Equity, Weighted Average, Capital Raised, Target Capital, Cheapest Source, Internal Equity

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2012/2013

Uploaded on 07/29/2013

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Cost of Capital: Case Study Solution
Step #1:
Calculate the cost of capital for each component
of financing
Cost of Equity (external)
(
)
(
)
+
= + = + =
0
e
0
D 1 g 2.00 1.07
k g 0.07 15.9%
P 24
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pf4
pf5
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pfa

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Cost of Capital:

Case Study Solution

•^ Step #1: •^ Calculate the cost of capital for each componentof financing •^ Cost of Equity (external)^ (^ )^

+(^ )

=^ +^ =^

+^ =

D^1 g^ 2.00 1.07^0 k g^ e^0

0.07^ 15.9%

P^24

Cost of Capital:

Case Study Solution

-^ Step #2: •^ Compute the weighted average cost of capitalfor each increment of capital raised.^ •^ The firm wants to retain its target capitalstructure^ •^ The firm should always raise its cheapest sourceof funds first.

These are: • Retained earnings (internal equity)• Preferred shares• Debt up to $5 Million

Cost of Capital:

Case Study Solution

-^ The WACC for increment #1 is:^ (^ )

(^ )^

(^ ) (^ )^

(^ ) (^ ) ^ ^ ^ ^ ^ (^ )

=^ +^
^ ^ ^
^ ^ 
+^ +^ +^ +^
+^ +
^ ^ ^
^ ^ 
^ ^
^ 
=^
+^
−^ +
^ ^
^ + + +^ +
^ ^
^ 
^  ^ +^ +^  =

f a^ e^

e^ e f f f E^ D^

P

k^ k^

k^ k E^ D^ P^ E^ D^

P^ E^ D^ P 6.25 5.00.156.
6.25^ 5.0^ 1.^
6.25^ 5.0^ 1.25 1.25.
6.25^ 5.0^ 1.2510.96%

Cost of Capital:

Case Study Solution

-^ Increment #2:

Calculate total financing thatcan be acquired using internally generatedequity (retained earnings) while retaining thetarget capital structure with 50% equity. Amount of retained earnings available X = Proportion R/E comprises of target capital str =

ucture $10 Million= $20 Million^ 0.50 The firm can raise a total of $20 Million ofnew financing before it needs to issue newcommon stock.

Cost of Capital:

Case Study Solution

-^ Increment #3:

Financing in excess of $20Million will require both high-cost debt andissuing new common stock.^ The WACC forIncrement #3 is: ( )^ (^ )

(^ ) (^ )^ (^ ) (

)^ (^

) ^ ^ ^

^ ^  =^ +^

^ ^ ^

^ ^  +^ +^ +^

+^ +^ + ^ ^ ^

^ ^  =^ +^

−^ +

f a^ e^

e^ e f^ f^

f E^ D P k^ k^

k^ k E^ D^ P^ E^

D^ P^ E^ D

P 0.50 .159^ 0.40.

1 0.40^ 0.10. 11.35%

Cost of Capital:

Case Study Solution Incremental WACC^ Funds Raised $12.5 M^ $20 M

Major Points •^ The Weighted Average Cost of Capital (WACC) isa weighted average cost of funding. •^ Equity is the most expensive form of funding;debt is the cheapest. •^ Debt has a tax advantage due to the tax-deductibility of interest