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apuntes de Umberto Bivona de decision making universidad lumsa
Tipo: Resúmenes
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Decision-making is a complex cognitive process requiring evaluation, planning, inhibition, selection of options, and monitoring outcomes. One of the primary cognitive systems enabling efficient decision-making is the set of Executive Functions (EF).
Executive Functions are higher-order cognitive processes responsible for regulating thoughts, behaviors, and emotions. They enable individuals to plan, initiate, monitor, and adapt goal‑directed behaviors (Welsh et al., 1991).
According to the slides (p.4), EF constitute a complex cognitive construct supporting many daily-life activities.
According to Welsh & Pennington (2009), EF are essential for planning, implementing, and successfully completing strategic actions. They include both cognitive and self-regulation processes.
These involve monitoring thoughts, correcting errors, inhibiting impulses, and adapting behavior to changing demands.
Executive Functions are activated especially when familiar responses or automatic routines are insufficient.
The literature identifies three relatively independent EF components (p.9):
Inhibition is the ability to suppress irrelevant stimuli, control automatic responses, and choose appropriate actions.
It allows individuals to filter out distractions and maintain focus toward goal achievement (p.10).
Selective attention is a key mechanism of inhibition. It consists of selecting relevant information and suppressing irrelevant input (p.11).
The slides illustrate this with the Cocktail Party Effect (p.12): the ability to focus on one voice in a noisy room.
Working Memory is an active system responsible for holding and manipulating information simultaneously (p.13).
WM coordinates both maintenance (holding information) and processing (reasoning, updating, switching).
Inhibition and Working Memory are interdependent (p.14). Individuals must maintain clear goals in WM in order to inhibit irrelevant stimuli.
Diamond (2013) emphasizes that minimizing external distractions is essential for effective goal pursuit.
Cognitive flexibility is the ability to adapt behavior based on changing environmental demands (p.15).
It involves shifting mental sets, updating strategies, and adjusting actions according to feedback.
Deficits lead to perseveration—repeating inappropriate responses despite negative outcomes.
Decision-making relies heavily on EF because it requires evaluating alternatives, inhibiting impulsive choices, holding information in mind, predicting outcomes, adapting to changes, and monitoring errors.
Advantages:
Risks:
Advantages:
Risks:
According to slides (pp. 26–34), the decision cycle ensures structured progression from recognizing the problem to evaluating outcomes.
Module 2 focuses on deconstructing a decision into its fundamental psychological components. A decision is not a single act of choosing; rather, it is the product of cognitive, emotional, and social processes that interact dynamically. Work psychologists analyse these components to understand how decisions are made, why they sometimes fail, and how they can be improved in organizational settings.
According to the slides (pages 4–7), a decision in Work and Organizational Psychology refers to the conclusion an individual or group reaches after evaluating alternatives, consequences, and contextual constraints.
Slides 5–6 emphasise that decision-making is not merely rational. It emerges from a complex interaction between:
Slide 6 presents five critical influences:
Work psychologists study decisions to understand:
Slides 9–19 expand on the concept of framing — the idea that the same decision can be perceived differently depending on how it is presented.
Framing refers to presenting, describing, or contextualizing a choice in a way that emphasises certain aspects while minimising others. It highlights that objective facts matter less than how those facts are interpreted.
According to slide 10, people respond not to facts but to the meaning they assign to them. Framing activates cognitive biases and emotional reactions, often leading to decisions that deviate from rational predictions.
Slides 11–13 illustrate how perception shapes emotion, which then drives behaviour. Examples include fear (e.g., growling dog interpreted as danger) and tenderness (e.g., calm puppy).
The slides (14–16) and the course summary identify three primary framing effects:
Slide 17 provides a clear example: presenting a new performance evaluation system as a tool for employee growth (positive frame) vs. as a system to identify poor performers (negative frame).
Framing shapes motivation, resistance, and behavioural outcomes (slide 18). Ethical framing is crucial: the goal is influence, not manipulation.
Module 2 (slides 21–27) introduces the concept of decision context — the environment in which choices are made and implemented.
The context is the set of organizational, social, cultural, and psychological conditions that influence:
Slides 22–25 outline five essential contextual elements:
Module 3 examines two major traditions in decision-making research: normative theories, which prescribe how decisions should be made by perfectly rational agents, and behavioural theories, which explain how real humans actually decide in everyday organisational settings. The contrast between ideal rationality and human limitations is the foundation for all modern work in applied decision-making psychology.
Normative theories outline how decisions should be made under conditions of full rationality, stable preferences, full information, and unlimited cognitive capacity. They serve as benchmarks for rational behaviour and provide structured, mathematical or procedural models for identifying optimal choices.
This foundational model assumes that individuals evaluate all alternatives systematically and select the one that maximises utility or outcomes. Steps include: problem identification, information gathering, option generation, evaluation, selection, and implementation.
Strengths: clarity, structure, logic, applicability in stable contexts, usefulness in training. Limitations: unrealistic assumptions, bounded rationality, time consumption, neglect of emotions and politics, implementation gap.
A formal mathematical model by Von Neumann & Morgenstern (1944), prescribing that rational decision-makers choose the option with the highest expected utility (probability × outcome value).
Strengths: normative benchmark, clear axioms, mathematical rigour, foundation for later theories. Limitations: unrealistic assumptions, descriptive inaccuracy, neglect of psychological factors, inability to explain loss aversion, overly mathematical for workplace decisions.
Bayesian theory describes rational belief-updating under uncertainty using Bayes’ Rule. Savage established the modern framework integrating subjective probabilities and utilities.
Strengths: coherent updating mechanism, flexibility, inclusion of prior knowledge, normative ideal for inference. Limitations: dependence on subjective priors, cognitive unrealism, computational demands, need for high-quality data.
Used for decisions involving multiple criteria (e.g., hiring, investments). Decision-makers assign weights to attributes and compute total utility scores.
Strengths: systematic structure, explicit trade-offs, transparency, applicability across sectors. Limitations: high cognitive and data demands, subjectivity in weighting, oversimplification, descriptive weakness.
A family of practical tools (AHP, ELECTRE, TOPSIS) integrating qualitative and quantitative criteria. Less strictly normative than MAUT, focusing instead on usable decision-support tools.
Strengths: flexibility, ability to handle subjective judgements. Limitations: dependent on methods and weighting approaches.
Models strategic interactions where outcomes depend on multiple decision-makers. Assumes perfect rationality, complete knowledge, and optimisation of self-interest.
Strengths: strategic insight, equilibrium analysis, applicability in negotiation and organisational strategy. Limitations: unrealistic assumptions, complexity, multiple equilibria, descriptive inaccuracy, neglect of psychology.
Behavioural theories describe how real people make choices, highlighting cognitive limitations, emotional influences, social pressures, and imperfect information. They emerged as a corrective to normative theories, explaining systematic departures from rational models.
Humans are not fully rational. Due to limited information, time, and cognitive resources, people satisfice—choose the first acceptable option rather than optimise.
People evaluate outcomes relative to a reference point rather than in absolute terms. Key components:
Mental shortcuts help simplify complex decisions but cause predictable errors.
Describes two systems of thinking:
Explores decisions in high-pressure, real-world environments (firefighting, military, healthcare). Experts rely on pattern recognition, not formal analysis — recognition-primed decision-making.
People continue investing in failing courses of action due to sunk costs, self-justification, and social pressures.
Creativity is presented as a vital complement to analytical reasoning, especially in environments where routine solutions fail. In modern organisations facing volatility, uncertainty, and competition, creativity enhances adaptability, innovation, and problem-solving.
Work psychologists design conditions that enable creativity:
A software company facing high turnover applied a creative decision-making workshop instead of standard HR fixes. Process followed the divergent–convergent cycle:
Results:
Analytical thinking:
Marketing:
HR:
Teams skilled in switching between divergent and convergent thinking achieve:
Creative thinking helps envision new markets, products, and long-term opportunities.
Creativity allows unconventional resource use under constraints.
Reimagining workflows and borrowing ideas from unrelated sectors (cross-pollination).
Silent idea generation reduces dominance and increases inclusion.
Visual linking enhances associative thinking.
Structured prompts to break thinking routines.
Encourages perspective-taking and empathy.
Allow unconscious processing to produce insights.
Empathise → Define → Ideate → Prototype → Test.
Systematically separate cognitive roles to prevent groupthink.
Uses innovation patterns and contradiction resolution.
Ensures equal participation and prioritisation.
Anonymous expert rounds until consensus is reached.