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An Example to follow? The European Union has decided to reduce carbon emissions by 80 per cent. However, a recent survey found that only 12 per cent of young British people think they can help to slow climate change by changing their lifestyles. It has been suggested teenagers feel that individual actions make little difference. If they had met a 67‐year‐old woman from London before completing the survey, their answers might have been different. Joan Pick recently appeared in the British newspapers because of her unusual lifestyle. Joan’s flat doesn’t have any heating or hot water. She hasn’t eaten a cooked meal for years, and she just eats raw food and nuts. The only electrical appliances that she uses are a kettle, a light bulb and a radio. Thanks to her radical lifestyle, Joan has reduced her carbon footprint to almost zero. But what made Joan Pick choose to live like this? The answer can be found in her job. She was working on an energy efficiency project which led her to conclude that mass consumption was wrong. As a result, she stopped using her car and gave up on all motorized transport. Since then, she has walked everywhere. To most of us, the way that Joan Pick lives isn’t a very attractive proposition. According to Joan, however, we should all live in a more sustainable way so that the world’s resources don’t run out. After all, what’s the point of worrying about climate change if we are always recharging our mobile phones and spending hours on a computer?
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