Crazy_head-avatar

What is accountability?

What is meant by the term accountability?
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4 replies

over 5 years ago
unknown user-avatar
Marketing accountability refers to the use of metrics to link a firm’s marketing actions to financially relevant outcomes and growth over time. See https://marketing-dictionary.org/m/marketing-accountability/.
over 5 years ago
paul92845-avatar
The definition of accountability is taking or being assigned responsibility for something that you have done or something you are supposed to do